Leaving Neverland: Divisive Michael Jackson documentary rakes in massive audience for TVNZ

Trailer: Leaving Neverland / HBO

Controversial documentary Leaving Neverland has already proved a ratings bonanza for TVNZ - with more than 700,000 people tuning in to watch the first night's allegations of sexual abuse by Michael Jackson.

The first part of the two-part docuseries aired on TVNZ 1 last night and was the most watched programme in the 8.30pm slot. The second episode screens tonight.

A total of 716,000 Kiwis tuned in with an average audience - those who watched the show from start to finish - of 284,000, the state broadcaster said.

On top of that, more than 13,000 viewers livestreamed the documentary which has since been streamed more than 24,000 times on TVNZ OnDemand - a number which TVNZ says is only expected to grow.

A spokesperson described the documentary as "a major TV event" which has "connected [fans] to a global conversation about Michael Jackson and his legacy".

The documentary saw TVNZ 1's usual ratings for the Sunday 8.30pm slot increase by 38 per cent - "showing the power of this emotional story".

Leaving Neverland has been making headlines around the world for its graphic nature - requiring mental health professionals to be available for viewers when it premiered at Sundance - and divisive commentary regarding child sexual abuse allegations against Michael Jackson.

Even before it landed in New Zealand, Leaving Neverland was dividing viewers with devout fans planning to boycott the New Zealand premiere of the documentary and instead ramp up views of Jackson's videos on Netflix and YouTube.

Facebook fan page "Michael Jackson Fans in New Zealand - 2015" posted on Thursday evening urging fans to boycott the screening in an attempt to "put a glitch" in the documentary's ratings and shift them towards positive coverage of the late pop star.

And reaction now that part one has aired is split, with many insisting on the pop star's innocence, while others have deemed it "necessary viewing".

@TVNZ disgusted that defamatory American Propaganda has crossed the equator. I thought we were smarter than that.
For anyone with critical thinking skills, here are two interviews with those who knew Wade. Brandi Jackson dated him for 8 years. https://t.co/2XNtWS8L26

— Mistress of the Universe (@MardiShakti) March 10, 2019

The must see #LeavingNeverland @TVNZ is worth dedicating the time to watch both episodes. Very uncomfortable to watch but necessary to really understand the grooming process of the families and boys.

— Ingrid Grenar (@ingridgrenar) March 10, 2019

Sexual abuse of children happens often in secret and behind closed doors. Rarely is there physical evidence. Rarely are there witnesses. That doesn't mean it didn't happen. #IBELIEVETHEM #LeavingNeverland

— Kate LB (@KLawbrad) March 9, 2019

I bet within the next few months we find out those rings aren't real... #leavingneverland.

— Patrick Mowat (@papad0palus) March 8, 2019

Leaving Neverland - ask yourself, who stands to benefit from this allegation against Michael Jackson? Follow the money.

— Chris Yong (@chrisyong) March 7, 2019

I think we've all known for a long time that #MichaelJackson was paedophile long before #LeavingNeverland. He was a brilliant musician AND he sexually abused innocent children. We need to deal with the FACT he was BOTH of these things.

— Grace-Amelia Vernal (@Grace_Vernal26) March 7, 2019

Part two of Leaving Neverland airs on TVNZ 1 at 8.30pm tonight.