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British rocker Pete Doherty has made his debut as the face of a new fashion label, Gio-Gio.
The 27-year-old Babyshambles frontman and fiance of supermodel Kate Moss was showcasing clothes he inspired for Gio-Goi's rock'n'roll spring/summer 2007 collection.
The ex-Libertines singer helped to design a range of T-shirts