New Voice judge Jessie J has become embroiled in a feud with fans after she dumped all her supporters from her Twitter account.
The British pop star, who boasts nearly seven million followers on the microblogging site, decided to cull the accounts she follows to zero and many fans were unhappy to have been dropped.
Jessie J, real name Jessica Cornish, appeared stunned by the backlash.
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"I find it insane that some people take being unfollowed like a personal attack... If I punched you in the face fair enough," she wrote.
"But I didn't... Meh. Pick your battles in life. Being unfollowed by anyone is not a battle to fight. Or feel any way about. It's Twitter".
She later deleted the posts and wrote, "Stop making me out to be something I'm not... I'm sorry if I offended anyone. It's NEVER my intention."
Earlier this year, Jessie J was confirmed to replace Kylie Minogue on The Voice Australia alongside Ricky Martin, Delta Goodrem and The Madden Brothers.
No need to follow anyone when you're the leader of the pack ...
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The queen of dance herself!
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- WENN, nzherald.co.nz