The unit already includes several endeavors, such as Jetblack, a concierge shopping service for upscale city dwellers; Spatialand, a virtual-reality software maker acquired in 2018; Project Kepler, a push to compete with Amazon's cashierless Go stores; and Project Franklin, which is still in stealth mode after hiring a Google veteran as its CEO year ago.
Walmart representatives didn't immediately respond to a request for comment.
Store No. 8 is a reference to a Walmart location where co-founder Sam Walton tried out new concepts. It's the brainchild of Marc Lore, who joined Walmart in 2016 when he sold his own startup, Jet.com, to the Arkansas retailer for US$3.3 billion ($4.8b).
The goal is to have a fast-moving, separate entity based in the heart of Silicon Valley that pinpoints emerging technologies that can potentially be used across Walmart.
Many of those technologies were on display at the National Retail Federation's annual confab in New York this week. There, executives spoke about the industry's promising digital future, but the optimism has been shaken by the recent downbeat holiday sales results from big retailers like Macy's Inc., Kohl's Corp. and Nordstrom Inc.
"There's a lot of great new cool technology," Walmart's Chief Technology Officer Jeremy King said in an interview last week. "The challenge at Walmart is how do I scale those things?"