NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business

Summerset Group’s mistake and why $450m project is mainly unsold

Anne Gibson
By Anne Gibson
Property Editor·NZ Herald·
8 Jan, 2025 08:30 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Summerset St Johns is a new retirement village in Auckland's eastern suburbs. Photo / Summerset Group

Summerset St Johns is a new retirement village in Auckland's eastern suburbs. Photo / Summerset Group

Scott Scoullar, chief executive of Summerset Group with a $3 billion market capitalisation, said a mistake was made in the company’s NZX notice this week.

He also explained why most of the finished units at the company’s new $450 million St Johns retirement village are unsold.

Tuesday’s announcement said 25% of the so far completed units at the Auckland project were sold but Scoullar said a word was missed out.

“The NZX announcement was meant to say over 25% sold. It is actually 30% sold so it’s 70% is unsold,” Scoullar said.

He was referring to the 200 new apartments released to the market in October in the project, which Prime Minister Christoper Luxon opened on December 6.

Advertisement
Advertise with NZME.

Only 60% of the project is finished and it will be another two years before construction is done.

But a 70% vacancy wasn’t unexpected, Scoullar said.

“When you launch a village, you’d expect around 30% to 50% to be presold, so this sits at the bottom end. We delivered a significantly larger volume of units - 200 units in the first stage opened in October, compared to only 30 to 40 units usually delivered in any one village at once.

Advertisement
Advertise with NZME.

“So it was a huge number released for sale at St Johns. We’re pretty buoyant that 30% is now sold. But you’re right, there’s still a long way to go.”

Scott Scoullar (centre).
Scott Scoullar (centre).

Summerset’s Tuesday notice was not so much about St Johns vacancies as its record sales, moving the highest number of units in a year, recording 1238 settlements, up 12% during 2024.

Figures were issued for the quarter to December 31 but Scoullar also gave total sales for the 2024 calendar year.

“Summerset Group is pleased to report 361 sales for the quarter ending December 31, 2024, comprising 169 new sales and 192 resales,” a notice to the NZX said.

The business recorded 361 sales of villas, apartments and hospital beds in that three months. But it was in resales - when a resident left a unit - that the company set a record.

Total settlements in Q4 were on par with the same period in 2023 when there were 360 sales but the company made its highest resale quarter in the three months to December 31, 2024.

All that was achieved in the face of the ongoing housing market downturn, with national residential prices dropping and volumes of unsold stock throughout many parts of New Zealand rising.

The new Summerset St Johns retirement village in Auckland. Photo / Summerset Group
The new Summerset St Johns retirement village in Auckland. Photo / Summerset Group

Further questions were put to Scoullar about the company and the wider sector to give context to sales, vacancies and the outlook.

Advertisement
Advertise with NZME.

Q: How much effect has the housing downturn had with people getting less for their homes, meaning buying is harder?

“Affordability would not be that significant a factor. We do allow people to pay less for a home for a higher deferred management fee - we’re only at 25% in our DMF and the cheapest in the market across all listed operators. But we can go to 30% if people are say $50,000 short of buying their dream home.”

Q: Given vacancies also declared by two other listed retirement village owner/operators, is there any trend beginning to emerge of vacancies across the sector?

“Definitely, people will have experienced a consumer struggle to settle the sale of their homes at times. The trend over the last 12 months is that I think you’d find retirement village owner/operators are generally holding elevated levels of stock. Summerset’s vacancy factor across the whole portfolio is only 3%.”

Q: Do you see any longer-term falling demand for RV units and hospital beds?

“No. Even through a tougher trading year, we’re still up on sales. We’re 20% up on resales during the 2024 calendar year and 5% up on new sales.”

Q: When is the +75-year-old population projected to peak in NZ?

“Not for ages. We’re only about five years into a 30-year cycle.”

Q: Did Summerset become bigger than Ryman by market capitalisation last month - are you the number one listed RV owner/operator in NZ?

“In December, we did pass them in market cap size but it depends on the day-by-day trading,” Scoullar said.

Ryman was this week trading around $4.62, giving it a $3.17b market cap.

Summerset is trading around $12.98, giving it a $3.07b market cap. Its full-year result is out next month.

Anne Gibson has been the Herald’s property editor for 24 years, written books and covered property extensively here and overseas.

Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Business

Premium
Agribusiness

Comvita forecasts another annual loss

15 Jun 11:39 PM
Premium
Business|companiesUpdated

Mighty Ape boss fronts over glitch that saw some users logged into other users’ accounts

15 Jun 11:27 PM
New Zealand

Mighty Ape boss fronts on account glitches

Audi offers a sporty spin on city driving with the A3 Sportback and S3 Sportback

sponsored
Advertisement
Advertise with NZME.

Latest from Business

Premium
Comvita forecasts another annual loss

Comvita forecasts another annual loss

15 Jun 11:39 PM

The mānuka honey company has cut staff by around 70 to save money and reduce debt.

Premium
Mighty Ape boss fronts over glitch that saw some users logged into other users’ accounts

Mighty Ape boss fronts over glitch that saw some users logged into other users’ accounts

15 Jun 11:27 PM
Mighty Ape boss fronts on account glitches

Mighty Ape boss fronts on account glitches

Premium
Oil prices soar and local shares fall on fears of escalating Middle East conflict

Oil prices soar and local shares fall on fears of escalating Middle East conflict

15 Jun 10:43 PM
Gold demand soars amid global turmoil
sponsored

Gold demand soars amid global turmoil

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP