CPA Big Break Project participant Phillippa Widdon. Photo / Supplied
Pip Widdon was selected from more than 200 New Zealand entrants for the Big Break Project.
University of Canterbury commerce student Pip Widdon crosses the Ditch today to compete in a transtasman business challenge with A$20,000 ($24,986) up for grabs.
Widdon, 25, was selected from more than 200 local entrants
in the Big Break Project, run by accounting body CPA Australia. The competition aims to solve real-world business problems facing the Make-A-Wish charity, which helps children with life-threatening medical conditions.
The contest's local leg involved students presenting an analysis of Make-A-Wish's business position, but tomorrow Widdon will put forward a plan for the charity to develop a sustainable fundraising model.
She believes her understanding of both the New Zealand and Australian markets could give her an edge. "Other [entrants] may just be focused on Australia." Hamish Fletcher
