RSA lays complaint over car company's 'Anzac' promotion
Newstalk ZB
Quick Read
Subscribe to listen
Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Save The RSA says the 2 Cheap Cars ad and its Anzac Day reference is 'unacceptable'. Photo / Alan Gibson
The RSA is thrilled 2 Cheap Cars has decided to hit the brakes on its Anzac Day ad campaign.
The ad on Facebook caused offence for telling people to come down because their great granddad would be proud.
RSA CEO David Moger said the company has apologised, and the decision
to pull the ad shows it didn't mean any offence.
David Moger says most companies don't want to cause offence, but a little extra thought is needed around Anzac Day.