NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business

Rotorua tourism faces low visitor numbers amid fears not all businesses will survive to October

Laura Smith
By Laura Smith
Local Democracy Reporter·Rotorua Daily Post·
22 Feb, 2022 05:00 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

February 21 2022 PM Jacinda Ardern has provided details on the conditions under which vaccination mandates could be eased as protests continue around Parliament's grounds.

A Rotorua tourism operator says waiting through winter for the October border opening will be the "making or breaking" of businesses.

Others struggling in the city say the phased border re-opening will be of little help to the industry until self-isolation requirements are dropped.

Prime Minister Jacinda Ardern signalled this week a review of Covid-19 restrictions, timed for once the Omicron peak has passed – which was estimated by experts to be about six weeks.

On Monday the Government announced an assistance package offering a payment of $4000, plus $400 per staff member up to 50 workers, for businesses that can show a 40 per cent revenue decline for seven consecutive days in the six weeks before phase 2 started.

The support is capped at $24,000.

Advertisement
Advertise with NZME.

Hell's Gate general manager Paul Rayner said it appreciated any and all help, but said the funding announced was likely to cover 30 per cent of business costs.

He said trying to operate throughout the pandemic had been a long fight.

Since the pandemic began, employee numbers had dropped from 50 to 12.

Advertisement
Advertise with NZME.
Hell's Gate general manager Paul Rayner. Photo / Stephen Parker
Hell's Gate general manager Paul Rayner. Photo / Stephen Parker

Operating under a red traffic light setting was not helpful, but it was wider uncertainties that kept people from travelling: "We've had the most amazing people, we just haven't had enough."

He did not foresee much of an improvement for the industry until self-isolation requirements were dropped for the five border-opening steps.

Discover more

New Zealand

On a knife-edge: Rainbow Springs may close for good

11 Feb 05:00 PM

"We're going to need some financial assistance to ensure businesses are able to re-employ and scale up for October."

That is when the borders open to all visa holders, while double-vaccinated citizens and residents coming from Australia can skip managed isolation and quarantine and self-isolate instead from February 27.

Between those months, MIQ will be removed for most travellers, replaced by self-isolation and Covid-19 tests on arrival. Unvaccinated people still needed to go through MIQ.

Hell's Gate had made use of the wage subsidy previously and Rayner hoped it, or something similar, would become available again during those months.

"This wait is going to be the making or breaking of businesses."

Canopy Tours Rotorua general manager Paul Button said the phased border re-opening was a step in the right direction.

Advertisement
Advertise with NZME.
Canopy Tours Rotorua general manager Paul Button. Photo / Andrew Warner
Canopy Tours Rotorua general manager Paul Button. Photo / Andrew Warner

He said it was great for reconnecting whānau, but did not think it would help significantly with struggling tourism businesses until the requirement for self-isolation was gone.

While domestic tourism had been great and he was appreciative of supportive visitors, some businesses relied on "98 per cent international visitors".

Tourism Industry Aotearoa last week called on Tourism Minister Stuart Nash for an immediate package of support that will help tourism businesses.

In a statement, communications manager Ann-Marie Johnson said it urged the removal of border-required self-isolation.

"A recent survey by Angus & Associates found that 60 per cent of the New Zealand public supported opening the borders with vaccination and negative testing."

She said when the country moved to the red setting in January, operators were anticipating some disruption to trade.

This week, she said the targeted support would help smaller tourism businesses to survive the next six weeks.

Te Puia chief executive Tim Cossar said the business welcomed fewer than 200 visitors last week.

He said there had been numerous cancellations and postponements, made more challenging by the fact that it had built up its team when demand was looking strong.

"If ever there was a case for additional support in the form of wage subsidies and resurgence payments, it is now. There is literally next to no consumer demand."

He said the next six months would be some of the toughest since the pandemic began.

There have been numerous cancellations and postponements of bookings at Te Puia. Photo / Andrew Warner
There have been numerous cancellations and postponements of bookings at Te Puia. Photo / Andrew Warner

Rotorua Economic Development chief executive Andrew Wilson said about 40 tourism companies in its area were finding the current environment extremely tough.

There had been a steady erosion of balance sheets, he said, and Government funding had focused on keeping businesses open and people employed.

He said this will mean some will run out of options and can now neither hibernate nor make it through to the end of the year.

"Many will have fewer options, having already exhausted most of the support previously available to them from the Government."

Rotorua mayor Steve Chadwick said people were working extremely hard to do what they could to keep operating and was pleased the Government announced further financial assistance.

Rotorua National MP Todd McClay said tourism operators needed paying visitors, "not more welfare".

National Party Rotorua MP Todd McClay. Photo / Andrew Warner
National Party Rotorua MP Todd McClay. Photo / Andrew Warner

He said the Government needed to set a clear timeline for when there would be reduced or no self-isolation requirements.

Covid-19 Response Minister Chris Hipkins said in a statement last week that the settings for self-isolation reflect public health advice that arrivals have a similar Covid-19 risk profile to close contacts of cases in the community.

As a result, they would follow similar protocols as community close contacts in phase 2 of the Omicron plan.

"The self-isolation requirements will be kept under review, with a view to reducing them over time."

Nash said New Zealand was in high demand.

Tourism Minister Stuart Nash. Photo / Mark Mitchell
Tourism Minister Stuart Nash. Photo / Mark Mitchell

He said it had been made clear that the self-isolation times were likely to reduce and could be lower by the time the country was fully open to international travellers.

Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Business

Media InsiderUpdated

'Hostile from outset': Heather du Plessis-Allan on Ardern, Luxon and evasive politicians

25 Jun 06:12 PM
Premium
Media InsiderUpdated

6pm TV news battle: Are 1m people really still watching? The numbers are in

25 Jun 06:04 PM
Premium
Opinion

Cristean Monreal: If we keep sprawling to Hamilton, what happens to the heart of Auckland?

25 Jun 06:00 PM

Audi offers a sporty spin on city driving with the A3 Sportback and S3 Sportback

sponsored
Advertisement
Advertise with NZME.

Latest from Business

Premium
6pm TV news battle: Are 1m people really still watching? The numbers are in

6pm TV news battle: Are 1m people really still watching? The numbers are in

25 Jun 06:25 PM

TVNZ boss raised some eyebrows in political circles with ratings comments - is she right?

'Hostile from outset': Heather du Plessis-Allan on Ardern, Luxon and evasive politicians

'Hostile from outset': Heather du Plessis-Allan on Ardern, Luxon and evasive politicians

25 Jun 06:24 PM
Premium
Cristean Monreal: If we keep sprawling to Hamilton, what happens to the heart of Auckland?

Cristean Monreal: If we keep sprawling to Hamilton, what happens to the heart of Auckland?

25 Jun 06:00 PM
New AI service to revolutionise how Kiwis compare energy plans

New AI service to revolutionise how Kiwis compare energy plans

25 Jun 05:00 PM
Gold demand soars amid global turmoil
sponsored

Gold demand soars amid global turmoil

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP