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Home / Business

Record sales boost Holden, Mercedes-Benz

Rebecca Howard
BusinessDesk·
8 May, 2017 04:04 AM2 mins to read

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2017 Holden Colorado LTZ. Record car sales boosted revenue for Holden New Zealand. Photo / File

2017 Holden Colorado LTZ. Record car sales boosted revenue for Holden New Zealand. Photo / File

Revenue at Holden New Zealand and Mercedes-Benz New Zealand rose in calendar 2016 as new car sales continue to top records, but both companies also reported a higher cost of sales, largely to related entities, which weighed on net profit.

New Zealand's car market has been on a tear for the past three years, setting new records every month through that period as the country's relatively strong labour market has provided enough jobs for an expanding population. Motor Industry Association figures last week showed registrations of new vehicles rose 7 per cent to 10,635 in April from the same month a year earlier, led by a 16 per cent gain in commercial vehicle registrations to 3,639.

Documents filed with the Companies Office show Holden New Zealand reported revenue of $572.7 million in the 12 months ended December 31 versus $531.1m in the prior year. Cost of sales, however, rose 8.5 per cent to $527.3m of which about 80 per cent was to related entities versus 72 per cent in the prior year. As a result, net profit was stable at $14.92m versus $14.95m in the prior year.

Mercedes-Benz New Zealand's revenue rose to $295m from $270m in 2015 while its cost of sales rose 13 per cent to $267.5m, of which 96 per cent was to related parties, the bulk going to Daimler AG. In the prior year, around 91 per cent was paid to related entities. Mercedes-Benz NZ also saw higher administrative expenses and lower financial income. Its profit for the year was $8.6m, down from $15.2m in 2015.

The MIA figures show April year-to-date registrations rose 13 per cent to 50,059. Japanese car maker Toyota was the most popular car in the year-to-date figures with 16 per cent growth in registrations, followed by US automaker Ford at 11 percent. Holden was the third most popular manufacturer with 9 per cent. Mercedes-Benz had 2 per cent of the market and is the 12th most popular manufacturer.

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In calendar 2016 there were 14,337 new Holden passenger and commercial cars registered, the third highest carmaker with 10 per cent of the market, while 3,436 new Mercedes-Benz vehicles were registered, down in 12th place among manufacturers.

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