Comvita chief executive Brett Hewlett said type-2 diabetes was an "epidemic" and olive-leaf extract therefore had a global market.
"Diabetes is bit of a global epidemic right now. It's estimated around 4 per cent of the New Zealand population suffers from diabetes and in the US it's 8 per cent."
Despite the trial results, Hewlett said the extract was by no means a "silver bullet" for the disease.
"This isn't a cure for diabetes," he said.
"Potentially this is just one of many weapons that healthcare professionals can use and offer up as a potential preventer of diabetes."
Shares in Comvita, which is well known for its honey products climbed to a five-year high following the release of the trial results, and closed up 10c yesterday at $3.80.
The trial involved 45 men who were classed as overweight based on their body mass index. The results had yet to be peer-reviewed but had been submitted for publication in an international medical journal, Comvita said.
"We're already thinking about potential new research products and follow-up research projects we can do," Hewlett said, "and those might lead to other new products or developments."