A new gourmet breakfast menu is among the changes at McDonald's as the restaurant chain evolves.
The fast food giant has just invested $2 million into overhauling its Greenlane restaurant which will be an extension of the "Create Your Taste" burger campaign rolled out earlier in the year, where customerscould completely customise their burgers using a range of traditional and new McDonald's ingredients. The refurbished store opened this week.
Managing director for McDonald's New Zealand, Patrick Wilson said the move was made to increase transparency in the business and followed positive feedback from its customers.
"We've had overwhelmingly positive reviews of the Create Your Taste menu across the country and the new burger bar offers Kiwis even more choice, customisation and most importantly, fun," Wilson said.
"Our customers are telling us they are pleasantly surprised at the quality and innovation of our new burger range," he said.
"The burger bar is all about theatre and transparency. With the new open kitchen, you can see your burger being made right in front of you and can be reassured that all burgers in McDonald's are made fresh to order."
The Greenlane restaurant also boasts a new gourmet breakfast menu which includes avocado smash, belgian waffles, cafe style breakfast, bacon and egg roll and corn fritters, as well as a range of new desserts at McCafe.
McDonald's said it would further develop the Greenlane store in 2016 to include dedicated party rooms and upgraded WiFi, before rolling out some of the new features to other McDonald's restaurants.
McDonald's Greenlane burger bar features an open kitchen.
