According to Binns, the level of inefficiency that such a number drives into electricity costs is significant.
He also said the government should look at low fixed charges for low users, a policy that was meant to help lower income households on the premise that these households were low users. However, "when you see a number of people here at Meridian, for example, who don't fall into low-income households, qualify for this break - you know it is misdirected," he said.
Outside of New Zealand, Binns said he is looking forward to seeing Meridian's growth initiatives in Australia, the UK and Europe develop, given low demand growth in New Zealand.
The Australian market "is not for the faint-hearted" he said. Meridian has just signed off on the parameters for the final negotiation of power purchase agreements with a number of Australian developers, potentially underwriting a number of solar and wind projects in Victoria and New South Wales. The arrangements are expected to be completed in coming months, he said.
Binns said he expects "meaningful growth" in the 2018 calendar year in the UK, where Meridian has licensed the Powershop platform and brand to nPower and will be adding gas functionality in January.
Meridian is also engaging with nPower's German parent Innogy with a view to franchising the platform in other Europen countries, said chairman Chris Moller in his address. The aim is to make an "in-principle" decision early next year but a final commitment by both parties - assuming there is agreement - could take until the middle of 2018.
Regarding guidance for the current financial year, Moller said the company got away to a slow start due to entering the year with depleted water reserves following the lowest-ever hydro inflows between February and June. However, "perversely there has been above-average rainfall since July, not only in our catchments but across the total country, which has seen wholesale and forward prices fall significantly."
The start of the year "has not been optimal, but weather patterns can, and do, change quickly," he said.
Meridian shares last traded at $2.825 and have gained 10.5 per cent this year.