The proceedings are set down for four weeks.
The SFO alleged when it announced Wynyard's charges that the The Media Counsel entered into an debt factoring agreement with Marac Finance in late 2008 which enabled it to get advances. This agreement is where someone passes invoices to a third party in return for a loan based on the funds that are due to come in.
About a year after entering this agreement, TMC signed on Aegis Media New Zealand to provide media buying services as TMC's accredited agency.
This followed TMC losing its own industry accreditation, which meant it was unable to put advertising into publications on a client's behalf, the SFO said.
The SFO alleges that Wynyard directed about $2.4 million of client invoice payments due to Aegis to pay the Marac debt factoring facility.
TMC's liquidators, McDonald Vague, say in reports posted to the Companies Office that they "concluded that the reason for the company's failure lies solely with the director's action of removing funds from the company to fund her lifestyle".
The company still owes creditors close to $2.5 million. Around $2.2 million of this is unsecured and liquidators say they do not anticipate making a "significant distribution" to these creditors.