The iconic Lemon and Paeroa bottle in the town of Paeroa. Photo / Supplied
The iconic Kiwi drink L&P is undergoing its biggest change in ten years with a new rebrand and a limited edition Chilli & Lime flavour.
"We know our L&P drinkers are always on the lookout for something 'a bit different,' and we believe the new flavour and the updated look
continues to showcase L&P's cheeky and fun personality and innovative Kiwi spirit," said L&P marketing manager Angela Broad.
Broad says the unique new flavour will be perfectly timed for a summer tipple:
"The new L&P Chilli & Lime variant is fresh and exciting. It's a novel Mexican-inspired flavour that is on-trend and offers a refreshing taste for L&P drinkers who want to try something that excites their taste buds and senses. We think Kiwis are going to really get in behind the flavour, which at first seems a bit out there! It's especially refreshing for the summer months ahead."
