NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business

HP Business Class Episode 2: Sir Stephen Tindall from The Warehouse Group

NZ Herald
7 Nov, 2019 04:38 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Sir Stephen Tindall is the founder of New Zealand retailer The Warehouse. (Photo / NZ Herald)

Sir Stephen Tindall is the founder of New Zealand retailer The Warehouse. (Photo / NZ Herald)

Sir Stephen Tindall says business owners tried to stop him from opening the first retail store in the 1980s that would later become the iconic 'Red Shed'.

That was the first challenge Tindall faced when setting up the now NZX-listed The Warehouse, which today, combined with the group's other retail brands, has an annual turnover of $3 billion.

Takapuna business owners on Auckland's North Shore sent complaints to the council about Tindall's Wairau Road store, concerned about the competition it would bring for their companies, in its the early founding days, he says.

"I'd been given a legal opinion that the building we had took over had existing use rights because it was a showroom, but those people fought hard and the council guy came and saw me, and said; 'no, your wrong we're going to shut you down'," Tindall told Newstalk ZB's Heather Du Plessis-Allan.

"I said to them: 'Look we can either contest this in court or if you cut me a bit of slack and let me trade until I find some alternative premises would you do that?'. Luckily they said they would so I then found some premises right smack in the middle of the Takapuna business district - amongst all these people that complained about me."

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

The Warehouse was founded in 1982 in Glenfield, and in its first 10 years in business it exceeded more than $100 million in sales. It hit $1 billion in annual sales before it was 20 years old.

Tindall, who had a job at the Reserve Bank when he was at school, said in the early days he had to cash in his superannuation and sell his caravan to invest in the latest technology of the time for the first store - about $40,000 for a state-of-the-art computer system that managed stock.

Tindall opened a second Warehouse store within four months of opening the first, and a third six months later. Three stores were trading within the first 12 months of the business.

Advertisement
Advertise with NZME.

"We started in '82 with nothing, just a few measly sales, right up to a billion dollar in sales. How did we get there? Well, firstly technology was very, very important as we could manage the company so much better.

"As we started to grow we started to attract other retailers, people who worked for Woolworths, Decker, etc, they were coming to me all the time saying; 'Can I have a job, can I have a job, I can see our businesses going down'."

After a rapid expansion, the business was floated in 1994, and Sir Stephen turned his attention - and cashflow - to family philanthropic trust the Tindall Foundation and his seed and venture capital fund, K1W1.

Tindall is also chairman for the board of directors at Emirates Team New Zealand.

Discover more

Business

How ecostore kick-started an environmentally friendly revolution

20 Nov 08:14 AM

He says he has always had an "environmental bent".

"[I] definitely never felt good when people bought stuff which went to landfill. Part of being able to provide people with bargains is that quite often, the products are what you would call reasonably temporary in nature. So you might sell, say, a towel that would last 5 years instead of one that lasts 10, but it's about 25% the price. That is something you don't feel good about, but unfortunately it is a reality. So what you've got to try and do, is mitigate that".

He now spends his time on environmental causes, and has used the Tindall Foundation and K1W1 to seek out environmental projects in the past decade, from the likes of waterway restoration, to making plastic waste into valuable products.

He says he wants to leave the world in a better place than he found it.

"But I'm really sad to say now, the reaction to climate change isn't going anywhere near as fast as it has to. So we're probably not going to leave the world in as good a place (as we could). But you can only take courage from what you're doing yourself, and do as much as you possibly can, and that's where we're hopefully leading the way."

Sir Stephen Tindall has been sharing insights from his entire business journey in the latest episode of HP Business Class, available to play below

Advertisement
Advertise with NZME.
Save

    Share this article

Latest from Business

Markets with Madison

'Era of abundance': Inside America’s nuclear energy effort

17 Jun 07:00 PM
Premium
Economy

Inside Economics: Why tomorrow’s GDP data won’t tell the real story

17 Jun 06:00 PM
Business

Rural vs urban economy: Who's doing 'the hard work' and which regions are booming?

17 Jun 05:00 PM

Audi offers a sporty spin on city driving with the A3 Sportback and S3 Sportback

sponsored
Advertisement
Advertise with NZME.

Latest from Business

'Era of abundance': Inside America’s nuclear energy effort

'Era of abundance': Inside America’s nuclear energy effort

17 Jun 07:00 PM

Valar Atomics plans to build thousands of small nuclear reactors around the world.

Premium
Inside Economics: Why tomorrow’s GDP data won’t tell the real story

Inside Economics: Why tomorrow’s GDP data won’t tell the real story

17 Jun 06:00 PM
Rural vs urban economy: Who's doing 'the hard work' and which regions are booming?

Rural vs urban economy: Who's doing 'the hard work' and which regions are booming?

17 Jun 05:00 PM
Premium
Richard Prebble: How Labour can revive its fortunes with fresh leadership

Richard Prebble: How Labour can revive its fortunes with fresh leadership

17 Jun 05:00 PM
Gold demand soars amid global turmoil
sponsored

Gold demand soars amid global turmoil

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP