Conceived two years ago when co-founders Mark Cracknell and Nathan Hoad were studying information technology, Kondoot is about to go public with more than 80 million shares offered in a bid to raise A$10 million.
Cracknell, also the company's executive director, says the website has the potential to surpass Facebook and YouTube in the popularity stakes.
Hoad and Cracknell wanted to create a single platform, instead of having to go to one site for videos, another to chat to friends and another to share content. The latest feature, which the two say is unique to Kondoot, is the broadcasting system.
Video calls are built into the browser but users can also conduct large-scale broadcasting, which is where Cracknell says the product offers something new.
"Rather than just doing a one-to-one call you can sit back and broadcast to 100,000," Cracknell said.
Subscribers will be able to create broadcasts that can be beamed around the world.
- AAP