NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Economy

What’s gone wrong for the news media - Richard Prebble

Richard Prebble
By Richard Prebble
NZ Herald·
1 Oct, 2024 04:00 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Trust in the media has fallen, according to a Stats NZ survey, Photo / 123RF

Trust in the media has fallen, according to a Stats NZ survey, Photo / 123RF

Richard Prebble
Opinion by Richard Prebble
Richard Prebble is a former Labour Party minister and Act Party leader.
Learn more

THREE KEY FACTS

  • The number of New Zealanders satisfied with their own lives has fallen in the past six years, according to Stats NZ.
  • The World Happiness Report showed NZ was the eighth-happiest nation in 2018.
  • This country has now slipped to 11th.

Richard Prebble is a former Labour Party minister and Act Party leader. He currently holds a number of directorships.

OPINION

Our confidence in all the institutions vital for a representative democracy has fallen. Stats NZ has released its 2023 Wellness Survey. Our trust in the courts, police, Parliament, media and the health and education systems has never been lower.

Advertisement
Advertise with NZME.

Our faith in all these institutions, bar one, was sustained or improved under Sir John Key’s government.

The number of New Zealanders reporting satisfaction with their lives has fallen from 85% in 2018 to 76% last year. This result is validated by the World Happiness Reports. In 2018, we were the eighth-happiest nation. Now we are ranked 11th. We were more satisfied with our lives than Australians - now the Aussies are happier than we are.

Stats NZ has been conducting this survey for 16 years. Statistics show the wellness results have been very stable. The survey is evidence of the failure of the Dame Jacinda Ardern/Chris Hipkins government’s “world-leading wellness budgets”.

Stats NZ attributes the decline to Covid, but it was a worldwide pandemic. If our response was the “best in the world” then our relative wellness should have risen. Perhaps the reason for the decline was not Covid but our response.

Advertisement
Advertise with NZME.

A country that locked down even more severely was China. The Chinese economy has still not recovered.

Maybe also there is something else going on.

We have our lowest level of trust in the media. Most respondents reported they do not trust the media. As free press is essential for a healthy democracy, this is a very alarming finding.

A former CIA analyst Martin Gurri has an explanation. Gurri’s job in the CIA was to analyse the world’s media. He noticed something extraordinary: “In the year 2001, double the amount of information was produced that had been produced by the entire human race from the cave paintings and the dawn of culture until now. 2002 doubled 2001.”

Gurri says we are in the fifth wave of human communication. Each information wave - the invention of writing, the alphabet, the printing press and then mass media - has had profound effects on human society. He believes the invention of the internet has caused a fifth wave that will be just as impactful.

The immediate effect is the elites are no longer able to control information. The public can and is challenging authorities and exposing mistakes.

Labour’s PR media was superb. The government could not control the internet. Many posts were nonsense but economists like Michael Reddell challenged government policies and predicted their failure. Reddell’s blog “Croaking Cassandra” has proved prophetic.

Gurri’s book The Revolt of the Public is itself an example. His CIA masters dismissed his finding that the internet would challenge existing institutions. He resigned and published his book privately. I read about the book on the Internet.

Advertisement
Advertise with NZME.

Gurri predicts a revolt of the public against the elites who once controlled information is just beginning. He fears for the survival of representative democracy. He does not claim to have a solution.

I think Gurri’s findings have validity.

The advice given to me as a budding candidate was to read the Herald. The Herald sought to be a paper of record. In a country where information was scarce, we Herald readers were well-informed.

Today, in addition to the Herald, I subscribe to two international newspapers, several news sites and many blogs. My devices receive far more information than I can read. With an internet awash with information, no one can claim to be fully informed.

It was a huge shock in the pre-Official Information Act days to open the books and discover what the Muldoon government had been up to.

While coalition ministers may be surprised by the escalating cost of infrastructure, from ferries to Dunedin’s hospital, they did know about these projects.

I think the answer to the information explosion is more information.

The Reserve Bank publishes the minutes of its meetings. Why not publish the minutes of Cabinet meetings?

Secrecy causes far more damage than disclosure.

The answer to leaks is to have no secrets to leak.

Why does the taxpayer own media outlets which the public does not trust?

There are good government websites. Parliament’s website provides more information than I received as an MP.

Rather than the taxpayer owning media outlets, the Government should utilise the internet to be totally transparent.

With the help of AI and without having to make a formal Official Information Act request, a citizen should be able to make a request through any government website and receive all the information the government has on the topic.

All human institutions are fallible, and as politicians are prone to making impossible to deliver promises, we should never fully trust.

The best we can aim for is to have the same information as these who seek to govern us.

Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Economy

Premium
Stock takes

Stock Takes: In play - more firms eyed for takeover as economy remains sluggish

19 Jun 09:00 PM
World

Trump's policies are reshaping global financial dynamics

19 Jun 07:44 PM
Premium
Opinion

Matthew Hooton: Unlucky Luxon’s popularity hits new low

19 Jun 05:00 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Economy

Premium
Stock Takes: In play - more firms eyed for takeover as economy remains sluggish

Stock Takes: In play - more firms eyed for takeover as economy remains sluggish

19 Jun 09:00 PM

BGH's tilt at Tourism Holdings has sparked more merger and acquisition speculation.

Trump's policies are reshaping global financial dynamics

Trump's policies are reshaping global financial dynamics

19 Jun 07:44 PM
Premium
Matthew Hooton: Unlucky Luxon’s popularity hits new low

Matthew Hooton: Unlucky Luxon’s popularity hits new low

19 Jun 05:00 PM
Stronger-than-expected GDP signals no rate cut in July

Stronger-than-expected GDP signals no rate cut in July

19 Jun 02:01 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP