Which sounds a little like what is happening at the moment with the young, ostensibly penniless tourists who flock to New Zealand, bringing us the cool cachet a top tourist destination so needs. They are hitchhiking around the countryside in droves. And some are being assaulted and, occasionally, murdered.
Most New Zealanders, I believe, would not be well pleased if their daughter informed them she was planning to hitchhike around the South Island. I would certainly be praying the Rosary for the first time if it were my own daughter (or son), especially having issued all those childhood warnings about never getting into cars with strangers.
Our tourism branding suggests the only risks in New Zealand are to your blood pressure (bungy jumping, for example) or to your wallet (anything in Queenstown). I have not seen much to suggest that, say, walking through a semi-deserted New Zealand town at night is an invitation to be bashed. Or that if someone comes up to your campervan wanting a cigarette in the middle of nowhere, you are well advised not to comply.
Of course, tourism authorities cannot prevent every psychopathic attack on vulnerable tourists. But the silence around real risks speaks volumes - even as a coroner is warning people not to hitchhike alone and apologies are being offered to the latest foreign thumping victims.
Perhaps hitchhiking at least doesn't need to be so risky - but it does need to adapt to a new era. In parts of rural America, for example, there is a system which registers and vets riders and drivers online, and riders get ID codes and boards with a special logo, and are directed to safe places to stick their thumbs out. In Germany a similar system started on university bulletin boards and now works on smartphones.
Certainly, some of the more hardcore hitchhikers will probably remain opposed to any attempt to pin them down in their wanderings. Fair enough, that's their choice. But for those who are hitchhiking because they are short of funds, or just because they want to meet friendly Kiwis, let's be a bit more proactive in ensuring they can continue to do exactly that.