Anderson says regulation has added about 4 to 5 per cent to Sovereign's costs but he is not complaining about it.
"I was surprised when I came here. I had never worked in an unregulated space before."
The regulatory cost increases haven't been passed on to consumers but have been made up through other efficiencies.
Cost increases are also prohibitive in the competitive market and that combined with new tax charges for life insurance means profit growth in the industry has been curtailed, he says.
That means any company which claims it is growing quickly is taking business from a competitor and taking a commission for doing it.
Anderson says better disclosure at the point of sale would help the industry improve its transparency as well as information on whose products an adviser is allowed to sell.
"Those are fairly simple things that just give people more transparency. I am really staggered given the visible effects of the finance company collapses that there isn't more visibility."
Sovereign's new chief executive, Symon Brewis-Weston, starts on Monday. He comes from parent company the Commonwealth Bank of Australia where he was in commercial banking.