One of the country's largest food distributors says grocery sales have doubled in Auckland under alert level 3 with a notable spike in mask purchases.
The usual suspects, like bread and toilet paper, are in high demand but those stocking the shelves insist there will beenough for everyone.
Chief executive of Foodstuffs North Island Chris Quin told Nine to Noon the less everyone panic buys, the easier supermarket shopping would be for everyone.
"I think we're all guessing ... our view is we don't know so let's just plan for what we know today."
Quin said items like toilet paper, flour, rice, sanitiser and canned meals were selling faster but there had also been a notable uptick in mask sales.
"Probably the big difference this time would be I think the message on masks has cut through and there's been quite a lot more demand for masks.
"We have millions in stock and what we're focused on right now is just getting a lot more of them out to stores ready to go as opposed to being held in our supply chain."