NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Companies / Retail

McDonald's employee went from burger flipper to millionaire franchisee

news.com.au
10 Feb, 2020 07:47 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

The Golden Arches of McDonald's have been kind to a franchise holder in the UK. Photo / Getty Images

The Golden Arches of McDonald's have been kind to a franchise holder in the UK. Photo / Getty Images

It started as a part-time job to generate cash for a college canoeing holiday but now Dean Chapman owns four of the biggest and busiest franchises in the UK.

The 49-year-old chose to snub university to serve burgers for £7 (NZ$14) an hour at McDonald's in Leicester.

But he worked his way up the ranks and now runs four successful stores in Birmingham with a turnover of over £13 million (NZ$26 million).

READ MORE:
• The interview: McDonald's franchisees serving up more than burgers and fries
• Australian McDonald's franchise owner taken to court for alleged 'cruel and inhumane' working conditions
• Premium - Best of 2019: 27 years with McDonald's and two Whanganui restaurants
• Burger store lands in trouble with McDonald's due to 'Better Mac" burger

Chapman's blue-collar parents, his dad was a painter and mum a machinist, were less than thrilled by the idea but he quickly showed that there was a future with the famous golden arches.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Initially, Chapman was going to study to become an electrical engineer and would have been the first in his family to go to university.

However, he ended up getting a part-time job at McDonald's to pay for a holiday but returned from his trip to take on full-time work at the joint according to Birmingham Live.

"I remember sitting in class at college, putting my hand up to ask to be excused to go to the toilet and being told I couldn't and that I should have gone on a break," he said.

Advertisement
Advertise with NZME.

That was the last time Chapman would be at college before he threw himself full-time into McDonald's.

The dad-of-three worked his way from crew member to running his own restaurant at 21 before becoming Leicester area manager at 27.

"While going through the ranks I got a lot of training and business qualifications at what we call hamburger university – an office in Sutton Coldfield," he said.

Chapman eventually worked his way up to head of franchising UK in 2010 where he helped franchise owners run and manage their restaurant more effectively.

However, he resigned in 2015 because as he climbed the corporate ladder he moved away from what he loved – the interaction with staff.

FRANCHISE OWNER

So he quit to become his own franchisee and he started with two in Birmingham on Stephenson Place and Dale End.

Birmingham is the UK's second-largest city and roughly the same population size as Adelaide.

It is not that simple to become a franchisee owner, as potential owners need to have an outlay of £100,000 (NZ$200,000) and be accepted for the application program, according to Chapman.

"There is an extensive application process. Then there is a nine-month training period after that," he said.

Advertisement
Advertise with NZME.
Dean Chapman started his McDonald's career flipping burgers. Photo / File
Dean Chapman started his McDonald's career flipping burgers. Photo / File

The process is similar in Australia but requires an outlay of NZ$1.25 million and a minimum 12-month unpaid training program.

Successful applicants in Australia must make a 20 year commitment and open a regional location anywhere in Australia after training.

All McDonald's in Birmingham are franchise-owned but Chapman said that the franchise model was not the popular model initially.

"It was not the UK model then. Now around 85 per cent of McDonald's restaurants in the UK are franchises. It has grown hugely," he said.

According to public accounts published for the year ending in 2018, Chapman generates a turnover of £13.6 million (NZ$27 million) a year.

He puts his success down to hard work plus a little bit of luck along the way.

Advertisement
Advertise with NZME.

"If you put your heart and soul into the work, the opportunities are there."

Chapman said that anyone can move up the ranks and that was the most rewarding part about being involved with McDonald's.

"I think it would be frustrating to work somewhere where there were no ways to progress – absolutely the opportunities are there in McDonald's if you want them," he said.

- News.com.au

Save

    Share this article

Latest from Retail

Premium
Retail

Global beauty giant boosts NZ operations with new $6m South Auckland distribution centre

27 Jun 01:11 AM
Premium
Property

Why the new $100m Pak'nSave faces unique construction challenges

26 Jun 10:52 PM
Premium
Property

NZ's biggest new supermarket gets green light

25 Jun 03:01 AM

Kaibosh gets a clean-energy boost in the fight against food waste

sponsored
Advertisement
Advertise with NZME.

Latest from Retail

Premium
Global beauty giant boosts NZ operations with new $6m South Auckland distribution centre

Global beauty giant boosts NZ operations with new $6m South Auckland distribution centre

27 Jun 01:11 AM

L’Oréal’s NZ sales hit $180m in 2024, commanding 26% of the beauty market.

Premium
Why the new $100m Pak'nSave faces unique construction challenges

Why the new $100m Pak'nSave faces unique construction challenges

26 Jun 10:52 PM
Premium
NZ's biggest new supermarket gets green light

NZ's biggest new supermarket gets green light

25 Jun 03:01 AM
Ikea to hire 500 staff for NZ launch, 100 more than planned

Ikea to hire 500 staff for NZ launch, 100 more than planned

24 Jun 04:53 AM
Engage and explore one of the most remote places on Earth in comfort and style
sponsored

Engage and explore one of the most remote places on Earth in comfort and style

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP