The New Zealand Herald and nzherald.co.nz have recorded another strong result in the latest readership figures, with our combined print and online audience lifting to 844,000 readers a day and 1.34 million across the week.
The Nielsen readership survey for the year to September 30 comes as a separate ABC
audit of sales of the newspaper shows the Herald outperforming other main centre papers.
The Herald on Sunday was the star performer in the sales data, increasing its circulation by 482 papers each week to reach 99,191 - and winning more than 40 per cent of Sunday papers' nationwide market share for the first time.
Circulation of the daily Herald is 144,157 copies on average, more than the two next biggest daily papers combined. Herald sales fell 3.1 per cent against an overall fall of 6.2 per cent for metropolitan papers, part of a worldwide trend.
Every issue of the Herald now sells more copies than the nationally circulating Sunday-Star Times, which dropped 4.5 per cent year on year.
