They deserve to know, for example, whether or not an executive received a pay rise when a company's performance was lacklustre or over a period where their shares lost value.
More companies have been coming around to this idea and over the 11 years of the Herald's CEO pay survey disclosure has improved remarkably.
However, there are still a handful that are dragging their feet and disclosing the bare minimum required under the law.
That's why the stock exchange's corporate governance code - which was finalised today and comes into effect later this year - is huge step in the right direction.
The code recommends that companies reveal CEO remuneration in annual reports and means those who don't will have to justify that decision.
While that should provide clear direction for companies, the code stops short of compelling them to reveal CEO pay.
That was a missed opportunity and should be made a requirement if firms are still reluctant to reveal what bosses earn come October.