"I don't want Britain to resent China's success; I want us to celebrate it," Osborne said. "I don't want us to try to resist your economic progress; I want Britain to share it."
The visa changes allow selected Chinese tour guides to apply to visit Britain using only the application for the Schengen zone, which covers 22 out of the 28 EU member states along with Iceland, Liechtenstein, Norway and Switzerland. That makes it easier for them to lead groups both on the continent and in Britain, which requires most Chinese visitors to apply separately for a British visa.
Targeting China's new wealthy, the U.K. also will start a 24-hour "super priority" application, and is considering expanding a VIP service that sends teams out to applicants to collect their forms and biometric data.
British tourism officials have complained that the need to apply for a second visa discourages free-spending Chinese groups from visiting the U.K., meaning they buy handbags and other luxury goods in France or other Schengen countries instead.