At 155 years old, the YMCA has to prove to the new council it's a young buck - with plenty of stamina, finds John Landrigan.
The swanky-looking health and fitness centre resembles a family restaurant. It has clean lines, bright colours and a recognisable, but newly spruced, logo.
Large posters
adorn the outer walls, showing young people on bikes, a gymnast mid-stretch and middle-aged men playing indoor soccer.
As well as the traditional ropes and mats on the gymnasium floor, the sporting spectrum is now there for all to see and for passersby to be assured: "It's fun to stay at the YMCA."
The world-renowned fitness and recreation outfit, which began in London in 1855 - and New Zealand one year later - is diversifying, rebranding and repackaging.
"Mind Body and Spirit" has been the slogan since the Y's inception, but it has never been as boldly emblazoned as it is on the modern interior of the centre on Akoranga Drive in Northcote.
The old slogan, like the Y, has a glamorous new life, says outgoing YMCA chief executive for Auckland, John Fairhurst.
It now offers zumba, yoga, active senior classes (which are packed out) and muscle sculpt classes on top of its more traditional gymnastics and after-school activities.
Mr Fairhurst, who retires at the end of this year, says the Auckland branch has transformed from a small organisation to a major player in the leisure industry in his 13 years at the helm.
"When I came on board I was told the Y did not need treadmills. That people could just run around the gym a few times. We had treadmills the next day."
Mr Fairhurst has overseen:
- An increased annual turnover from $3 million to $19 million
- Eight Auckland centres becoming 16
- Visits increasing from one million to 3.5 million
- An upgrade of significantly rundown facilities
- Staff increasing from 300 to 750
- Purchase of a three-star hotel, City Lodge, launched a new fitness centre in Albert St (because of the Tepid Baths' temporary closure) and opened a new swim school in Glen Innes.
For someone who does not give interviews, Mr Fairhurst is comfortable and keen to talk about the Y.
He says $3.5 million is being spent on the Akoranga Drive centre and a further $1 million on the council-owned Lagoon Leisure and Fitness Centre in Panmure.
"We are a most-trusted brand. We offer a range of activities.