Much of the wrath of social media over the death of Harambe the gorilla at Cincinnati Zoo focused on the mother of the child for letting the 4-year-old get away and into the ape's enclosure.
But the handling of animals in captivity came under fire as well, along with the idea of them being in captivity at all.
It comes at a time when zoos and circuses are overturning long-standing traditions.
It is in part due to increased scrutiny following Blackfish, the 2013 documentary on the killer whale that fatally attacked trainers at SeaWorld.
In what commentators have attributed to the so-called Blackfish effect, SeaWorld's stock price plunged, its attendance decreased and the aquarium terminated its breeding programme.
In early May, elephants performed at a Ringling Bros. and Barnum and Bailey Circus for the last time, ending a legacy of live pachyderm entertainment that had lasted for 145 years.
Some advocates see events like Blackfish as signs that zoos need to rethink captivity. In March 2014, the Scientific American editorial board called for an end to captive elephant and orca whale breeding, citing the animals' immense sizes, need for large swathes of habitat and their intelligence.
"We have to change direction, hit the brakes," Ed Stewart, a founder of the Performing Animals Welfare Society, told the Christian Science Monitor. "We need to change the way we're doing things."
In the aftermath of Harambe's death, the People for the Ethical Treatment of Animals opined that gorillas have "complex needs," which zoos "cannot even begin to meet".
"Yet again," PETA primatologist Julia Gallucci said, "captivity has taken an animal's life."
How well gorillas fare in zoological captivity is not, perhaps, so clear cut as the issue of elephants or orcas.
There have been have been accidents involving captive gorillas prior to Harambe: In 2005, a Lincoln Park zoo intern was bitten by a gorilla; in 2015, a gorilla rushed the viewing window at an Omaha zoo, finding viral fame in the fractured glass; a month later, a female gorilla died at the Melbourne Zoo after another gorilla attacked her.
But no gorilla has achieved the notoriety of Tilikum, the orca at the centre of Blackfish who was involved with the deaths of three trainers.
In fact, a captive gorilla named Jambo once protectively stood watch over a boy who had fallen into the ape exhibit at the Jersey Zoo, as the University of Salford's Robert John Young, an animal behaviour expert who studies captivity, pointed out to the Washington Post in an interview.
"Gorillas are very different from killer whales," Young told the Post. Recreating a sufficient habitat for orcas - which can cross 95km in a day - would be exorbitantly expensive, he said.
Gorillas, on the other hand, are in a "much more manageable situation". Young cites the Philadelphia Zoo, which now allows its gorillas to roam through a 60m-long series of walkways and enclosures, as a leader in providing apes with mentally stimulating conditions. "The concept of zoos is changing quite readily."
Still, captivity does not treat all gorillas equally. Captive gorillas frequently suffer from cardiac disease, with the Smithsonian Zoo reporting in 2011 that 30 apes take heart medication. They can be emotionally distressed as well.
Laurel Braitman's book Animal Madness recounts the story of Tom, a gorilla sent to a new zoo because he was a genetic match with its inhabitants. There, he shed a third of his body mass after his new ape companions began to assail him. Upon encountering his old human caretakers, according to Braitman, the gorilla began to cry.
Supporters of keeping gorillas captive note that many belong to species survival programmes, in which animals are bred in captivity in the hopes of reintroduction in the wild.
Two dozen scimitar-horned oryx were released in Chad in May, for instance, after years of breeding in zoos.
Harambe was part of the Gorilla Species Survival Plan (SSP), which was formed in 1988 to preserve a healthy genetic stock of gorillas.
"This is a huge loss for the Zoo family," Cincinnati Zoo's Maynard said, "and the gorilla population worldwide."
For gorillas, the situation in the wild can be dire. The International Union for the Conservation of Nature considers the 175,000 or so western lowland gorillas to be critically endangered, facing habitat loss, hunting and the spread of the Ebola virus.
Unlike the oryx, there are no immediate plans to release captive gorillas. For captive breeding programmes to be successful, the wild habitat must first be preserved. "A minority of SSP populations actually participates in reintroduction, but the majority of SSP programs, like the Gorilla SSP, exist solely to create a sustainable captive population," the Cincinnati Zoo notes on its website.
It is very possible, Spielman said, that gorillas in the species survival programme will have to remain in captivity for at least another hundred years. "Whatever zoos can do," he said, "is dwarfed by the problems facing biological diversity."
Though they are popularly imagined as an ark, species survival programmes, Young argues, are more like car insurance. "You're hoping that you'll never need it," he said.
"But if we do ruin the planet, at least we've got this insurance policy."