Nike 'bullet' ad pulled from Pistorius site

A Nike advertisement with the tagline "I am the bullet in the chamber" has been removed from Paralympic runner Oscar Pistorius's official website after he was charged with the murder of his girlfriend.

The advert features the double amputee dressed in a green lycra body suit coming off the starting blocks. The Nike "Swoosh" and slogan "Just do it" are also included in the advert.

A Nike spokesperson would not comment on the company's future relationship with Pistorius, however the advert has been removed from the website, the South African Press Association reported.

Glamour model Reeva Steenkamp died after she was shot four times - twice in the head and twice in the hand - at Pistorius's Pretoria home about 4am on Valentine's Day.

A 9-millimetre pistol was found at the scene.

Police have opposed bail for Pistorius, who is the only suspect in the case.

Nike is one of five major sponsors of Pistorius. South African Pay TV channel M-Net is also reportedly pulling an advertising campaign featuring the athlete.

- nzherald.co.nz

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