OpinionWinston AldworthWinston Aldworth: How is botulism tourism's problem?We're a funny old country. When the dairy farming industry damn near ruins the nation's international image and our ability to sell anything overseas, who do we punish? The tourism sector, of course!19 Aug 11:00 PM
OpinionSimon Page: It's time we lived up to our imageIs 100% Pure just a marketing slogan coined to attract tourists to New Zealand?18 Aug 05:30 PM
OpinionBrian RudmanBrian Rudman: Criticism could drive NZ closer to being 100 per cent pureIt's not as though a bit of barracking from the sidelines is going to destroy such a prominent international brand, writes Brian Rudman.13 Aug 05:30 PM
New Zealand'100% Pure' complaint to be reheardAn environmental campaigner's complaint to the Advertising Standards Authority over Tourism New Zealand's '100% Pure' slogan is due to be reheard this week.11 Aug 10:35 PM
TourismTravel deal to promote AucklandAuckland tourism leaders hope a new deal with travel agency Flight Centre will attract 20,000 more Australian visitors to the region.04 Jun 05:30 PM
OpinionMartin Snedden: Adventure tourism is getting much saferAdventure tourism inherently carries risk, writes Martin Sneddon. But the customer has a right to expect that avoidable risks are eliminated.08 May 10:00 PM
TourismKeep some tourism funding in NZ - SneddenOne leader says some of the Government's $158 million boost for promoting tourism should stay in this country.16 Apr 05:30 PM
TourismMartin Snedden: Mr Fix-itHe brought the world to New Zealand for the Rugby World Cup. Now Martin Snedden is bringing New Zealand to the world, writes Suzanne McFadden22 Mar 04:30 PM
New ZealandTourists put road risks in spotlightOverseas drivers were involved in more than 400 crashes on New Zealand roads last year, and failure to keep left, poor handling and fatigue the leading causes of deadly crashes.02 Jan 04:30 PM
New ZealandPoll: We're only 80% pureJust over one in 10 Kiwis believe New Zealand can claim to be 100 per cent pure, fanning the flames on the debate about how "clean and green" we really are.28 Dec 04:30 PM
AirlinesAir NZ's quick benefits from HobbitAir New Zealand says it is already benefiting from The Hobbit, even before the movie's wide release.05 Dec 04:30 PM
TourismIn search of Middle Earth magicDespite some unfavourable publicity, the tourism industry is anticipating a beneficial Hobbit spin-off.23 Nov 04:30 PM
New ZealandChinese star's wedding boon for tourismMillions of Chinese have viewed the pictures of Queenstown that Yao Chen has posted on her Weibo page.20 Nov 04:30 PM
OpinionBruce Wills: Rural life and culture set us apartBy banning promotional imagery of Maori and country scenes, Tourism NZ is denying our global uniqueness.15 Oct 08:30 PM
Media and marketingSheep and haka on blacklistForeign television shows are to be steered away from filming sheep and Maori culture after complaints from tourism bosses it's a negative image.09 Oct 04:30 PM
TourismAussies hired to sell NZA contract for "the New Zealand Story" - the Government's campaign to promote the country internationally - has been given to a mostly Australian design agency.08 Oct 04:30 PM
OpinionWinston AldworthWinston Aldworth: Brand HobbitGetting on the <i>LOTR</i> bandwagon was smart first time around. This time it suggests a lack of inspiration.13 Aug 09:30 PM