Latest from Marketing

NZ wine, food and rugby

Carpet firm on the mat

Traffic cone on top of Sky Tower

An orange traffic cone mysteriously appears on top of the Auckland Sky Tower.

Drug giant fined record $1.9b for illegal marketing

Radical smoking plans win support

Licensing tobacco retailers and turning cigarette packs into plain packages bearing only health warnings is among five new proposals to reduce smoking.

How smarter email marketing can bring big returns

Air New Zealand tries out off-colour ads

Air New Zealand is using Twitter to test the waters on a series of provocative ads.

Concern over new pub promotions

Pubs slammed for cheap drink promotions

Bars around the country could be breaking the law with promotions that encourage binge-drinking.