OpinionGraham McGregor: What's your irresistible marketing magnet?Marketing consultant Graham McGregor on how to get ideal clients and customers coming to you.26 Mar 08:30 PM
OpinionGraham McGregor: The power of 'high touch-low tech' marketingMarketing consultant Graham McGregor on the value of using 'high touch-low tech' marketing.'19 Mar 08:30 PM
OpinionDebbie Mayo-SmithDebbie Mayo-Smith:Old leads - new rewardsAs sure as the clock ticks, we get a phone call every four or five months. He just says "Chimney Sweep".18 Mar 08:30 PM
OpinionGraham McGregor: Removing sales obstaclesWhy removing even one sales obstacle can be a simple way to increase your sales.12 Mar 08:30 PM
OpinionDebbie Mayo-Smith Debbie Mayo-Smith: Prospecting is not evil I can't understand NZ business reticence to pick up the phone...11 Mar 08:30 PM
OpinionGraham McGregor: Marketing lessons from a taxi driverMarketing Consultant Graham McGregor on how you can pick up great marketing ideas in unlikely places.06 Mar 08:30 PM
AirlinesAir NZ flyers forced to bid for seatsAir New Zealand is being accused of driving away its most loyal customers with a recent overhaul of its Airpoints rewards system.05 Mar 12:50 AM
OpinionDebbie Mayo-SmithDebbie Mayo-Smith: Using voicemail to grow businessI hate cold calling. Yet for many, it's essential.04 Mar 08:30 PM
OpinionGraham McGregor: The power of first and last impressionsMarketing consultant Graham McGregor on two key critical areas our customers judge us on.27 Feb 08:30 PM
OpinionDebbie Mayo-SmithDebbie Mayo-Smith: Dialling delivers dollars Looking for ideas to bring in more revenue? Call your old clients.26 Feb 08:30 PM
OpinionDebbie Mayo-SmithDebbie Mayo-Smith: Persistency Pays. HeapsCall it what you will. Persistency. Tenacity. Stick to it-ness. Very few businesses do it - or do it well.19 Feb 08:30 PM
OpinionInside Money: Is fixed income fixed?The fixed income market is now opening up further to the retail mums and dads ... 15 Feb 08:30 PM
OpinionGraham McGregor: Help your customers get what they really wantMarketing consultant Graham McGregor on why you should be a 'sales detective' and find out what your customers really want...13 Feb 08:30 PM
