OpinionGraham McGregorHow to sell premium priced servicesCOMMENT: What 'new category' could you create for your own business?20 Jul 01:09 AM
BusinessHidden meanings in famous logosWe see these brands every day, but they're actually hiding a message in plain sight.19 Jul 07:55 PM
Small BusinessSocial media essential for SMEsThese tips will help small businesses harness the power of social media.18 Jul 11:12 PM
RetailWatch NZH Local Focus: New chocolate factory in WaikatoMakes over 3 million easter eggs each year. Made with funding from NZ On Air.13 Jul 02:42 AM
New ZealandAussies accuse us of stealing from themSo where the bloody hell are you? Aussies call out NZ for similar tourism campaigns.08 Jul 01:02 AM
OpinionGraham McGregorThe value of using evergreen marketingCOMMENT: I'm a big fan of evergreen marketing and I highly recommend you use it.05 Jul 09:42 PM
OpinionGraham McGregorTime to celebrate and be gratefulCOMMENT: Team NZ's effort is a good a time to reflect on the importance of celebration.27 Jun 11:27 PM
New ZealandMore concerns raised over pen which claims to 'erase' painA company claiming their pen can click away pain has come under fire again26 Jun 11:57 PM
AirlinesA big winner already in America's CupEmirates Airline is already a winner in the America's Cup says marketing expert.25 Jun 11:29 PM
BusinessGoogle to stop reading your emailsThe tech giant is going to stop reading your Gmail in search of opportunities to sell ads.25 Jun 08:49 AM
OpinionGraham McGregorIs Facebook marketing right for you?COMMENT: What is the value of a new customer for your business?22 Jun 01:17 AM
America's CupJoin the love triangle in BermudaToyota fires its own America's Cup shot across the bows with an ad campaign.17 Jun 05:00 PM
OpinionGraham McGregorHow to create raving business fansCOMMENT: Think about a product or service that you love using and often recommend.14 Jun 11:33 PM
New ZealandStudent: 'They don't come for education'An Indian graduate says most students below degree level "don't come here to get educated"12 Jun 07:20 AM
OpinionDebbie Mayo-SmithHow to make people give a hootCOMMENT: Three ways to improve your marketing success.08 Jun 08:41 PM
BusinessSpreading the $6 billion messageThe latest view of the advertising industry shows a sector on the rise.08 Jun 07:26 PM
OpinionJohn DrinnanAd agencies gear up for pollCOMMENT: Will the election campaign take a new slant?08 Jun 07:17 PM
OpinionGraham McGregorHow to get well-known in a new marketCOMMENT: This strategy is deceptively simple.08 Jun 02:12 AM
OpinionJuha SaarinenDigital finger on the customer's pulseCOMMENT: Being a marketing person in 2017 means getting your geek on.30 May 05:00 PM
OpinionGraham McGregorHow to make services easier to sellCOMMENT: When you eliminate jargon it can often make products or services easier to sell.29 May 08:30 PM
OpinionGraham McGregorDo you have a 'Rolls Royce' Service Offer?COMMENT: What do some of your clients enjoy by using your services?25 May 08:32 PM
Small BusinessThe personal trainer making big bucksKatie Parsons is used to gains but didn't expect her business to be as successful as it is21 May 06:56 PM
OpinionGraham McGregor4 beneficial no-cost marketing resourcesCOMMENT: A simple way to make great progress is to get the help of other people.17 May 10:07 PM
OpinionDebbie Mayo-SmithGet more battery life from your phoneCOMMENT: Six simple tips and tricks you can use to make your phone's battery last.17 May 09:00 PM
New ZealandPaying $35 a pop for canned NZ air in ChinaThis is not a joke - Kiwi air is being sold overseas for $35 a pop.15 May 03:25 AM
OpinionGraham McGregorMarketing strategies to put in to actionCOMMENT: Here are five new marketing strategies to try.11 May 12:00 AM
Kahu'Humble apology' from Haka Energy Drink makerAn energy drink being sold in Canada under the name Haka has offended Kiwis living there.09 May 06:54 AM
OpinionGraham McGregorHow to stop losing 'easy' salesCOMMENT: How can you make regular contact with past clients and current customers?08 May 01:16 AM
TourismOrcs and All Blacks lure the megarichThe super-rich are buying experiences instead of handbags and heading to NZ.05 May 05:00 PM
TourismNZ's lure as the 'loneliest, loveliest land'NZ's safety and natural beauty mean overseas tourists are flocking to our parks.05 May 04:28 AM
BusinessMarketing success celebrated at BeaconsMarketing and advertising success was celebrated at last night's Beacon Awards04 May 11:00 AM
OpinionDebbie Mayo-SmithMaking your database your goldmineCOMMENT: Keep people on your database not for months, but for years.03 May 11:26 PM
Media and marketingWatchdog satisfied with FB responseOnline watchdogs are happy with Facebook's reason for targeting vulnerable youth.02 May 06:31 PM
BusinessMarketing agency doing its own thingDigital agency Motion Sickness is doing its own thing, and doing just fine.30 Apr 01:53 AM
