Latest from Advertising

Graham McGregor: Marketing with samples

Bob Jones: Back to economic Stone Age

Bob Jones is gobsmacked at the actions of Wayne and Sharon, who set up a website aimed at swapping goods.

Meridian float ad bill to top $2.2m

Claim ad stereotypes Maori

Drug driving ad an online hit

Skilled job vacancies fell in August

Graham McGregor: Making networking work for you

Twitter tweets it will go public

Twitter has announced, in a tweet, that it has submitted papers for a stock offering, the most hotly anticipated in the tech sector since Facebook's last year.

Peter Bromhead: Rebranding NZ

When the discreet request arrived, commissioning me to rebrand New Zealand's international image, I had to ask myself, am I the right man for the job?

Dita De Boni: 100 pure, 99 compliant

A trio of advertising suits from M&C Saatchi sat on a plane one day, heading for Queenstown, and when they were handed a container labelled "Pure New Zealand Water", came up with one of the most enduring ad/marketing campaigns ever.

Graham McGregor: Getting ideas from other people

Cannabis drivers told to wise up

A new ad campaign is targeting "sensible stoners" who falsely believe smoking cannabis makes them more focused behind the wheel.

We're trapped in a net, says ad pioneer

Personal computers, the internet and mobile phones have transformed office work, but not for the better, says Bob Harvey.

July ads could finally mean jobs growth - economist

Big jump in online advertising spend

Nike commits cultural faux pas

Nike says its Pro Tattoo Tech gear - leggings, sports bras, jump suits and singlets - features designs "inspired by tattoos from the southwest Pacific".