New ZealandMore beer and wine on shelvesRising economic confidence and "aggressive" marketing techniques are seen as the driving factors behind an 8.9 million litre rise in alcohol availability last year.25 Feb 08:53 PM
Small BusinessFake ad scam not 'serious' enoughA group charged by the SFO for allegedly operating a $1.6m ad invoice scam don't want the case transferred to the High Court.25 Feb 01:02 AM
OpinionBob Jones: Assume brace position - it's time for moral outrageWhenever women complain at the sexual objectification of women, let them direct their protest at the culprits, namely women, writes Bob Jones.24 Feb 04:30 PM
RetailWhy puppies sell you loo rollsHave you ever wondered why the supermarket toilet paper aisle features more puppies and kittens than a pet shop?18 Feb 09:55 PM
OpinionPaul LittlePaul Little: Let's restrict soft drink ads tooThe shift to plain packaging for cigarettes should further reduce the already low smoking rate of 15 per cent of the adult population, writes Paul Little.15 Feb 04:30 PM
OpinionMatt McCarten: Why Polly shouldn't have that lollyFuture generations will look back with horrified incredulity at how we allowed a cartel of international drug pushers to promote and sell poison legally.15 Feb 04:30 PM
New ZealandKiwi's billboards know your faceFrom next month, cameras fixed to 22 digital billboards in Sydney will size up passers-by and show them adverts based, among other things, on their sex and age.14 Feb 04:30 PM
New ZealandCouple welcome the gift of publicityWhat do you give high-flying publicists who have everything on their wedding day?08 Feb 04:30 PM
BusinessSuper Bowl ads: do they work?Viewer survey shows that those costly commercials are quickly forgotten.04 Feb 04:30 PM
OpinionTim Hazledine: An economist's view of $100K contest'It's like Lotto, only much better.'Tim Hazeldine looks at how big brewers are getting crafty when it comes to catching a bigger audience for their advertising.02 Feb 04:30 PM
Business'Puppy Love' Super Bowl advertWatch Budweiser's Super Bowl XLVIII commercial following the special friendship between the Clydesdales and a puppy. Watch30 Jan 09:35 PM
Small BusinessRadar homes in on customersUsing technology to get inside customers' minds has sent an Auckland advertising firm in a new direction.30 Jan 04:30 PM
BusinessAll Blacks ad stokes rival disputeA claim about which battery the All Blacks trust has sparked a dispute between rival manufacturers.21 Jan 09:10 PM
BusinessTV magic fades for advertisersAdvertisers are warning of a "tipping point" in the value of TV time that will affect spending habits this year.17 Jan 04:30 PM
TelecommunicationsVodafone pays out $270k to customersVodafone has settled a case with the Commerce Commission and paid out almost $270,000 to 11,000 customers who signed up to a mobile broadband promotion.15 Jan 09:30 PM
New ZealandDeals on wheels idea takes offMotorists are turning their cars into mobile billboards - with hopes of being paid up to $1k a month .CarAds began operating in Auckland this week, connecting advertisers with car owners willing to be paid to have their cars emblazoned with ads.04 Jan 04:30 PM
New ZealandMagnetic bands ads 'misleading'An advertiser has been ordered to remove online claims that magnetic wrist and ankle bands have therapeutic benefits including relieving tension and purifying blood.24 Dec 04:31 AM
TelecommunicationsOrcon's Dotcom ad deemed 'misleading'An advert featuring Kim Dotcom offering "truly unlimited broadband" has been deemed misleading by the advertising watchdog.17 Dec 01:48 AM
OpinionKevin Roberts: Rome wasn't built on apathyWe must first conquer our island syndrome and pull together if we are ever to win the world from the edge, writes Kevin Roberts.09 Dec 04:54 AM
OpinionGraham McGregorGraham McGregor: Helpful strategies for DecemberBy taking time to focus on your successes this past year, you will feel more positive.09 Dec 01:39 AM
TechnologyViolent advertisement crosses lineA complaint about an advertisement for Grand Theft Auto Five which showed "people where to decapitate someone'' is to be upheld by the Advertising Standards Authority this month.08 Dec 07:41 AM
LifestyleSexy ads turn women offResearch shows that while women do exhibit negative reactions to sexual imagery, this diminishes for high value products.04 Dec 09:10 PM
