Media and marketingFB makes Murdoch's Journal wary of tiesAs the media explores deeper ties with Facebook, one publisher has remained especially wary of the social network.13 Jul 11:16 PM
TourismTitanic director shows off NZ to touristsJames Cameron is fronting a new $11 million-plus campaign to market this country overseas.12 Jul 07:00 PM
TourismHow to make $85m out of selling travelBest of Business: An under-the-radar travel website was bought for $85 million by Webjet this year.30 Jun 10:00 PM
BDBDBusinessGoogle NZ gets less revenue from parentGoogle New Zealand, the local unit of the global search engine, received less revenue from its parent and related companies in 2015.10 Jun 02:34 AM
BusinessA history of advertisers missing the mark with womenA backlash against High Heel beer shows the evolution of gendered marketing.08 Jun 11:30 PM
BusinessSamsung to bring in menu of advertsIt's time to say goodbye to the days of simple adverts on television.03 Jun 02:00 AM
BusinessTech trends and what to expect in the futureMary Meeker's annual report is a telling look at how we spend our time online.02 Jun 04:00 AM
Media and marketingNewspapers escalate fight against ad blockersThe newspaper industry is upping its tactics in the fight against ad blockers.30 May 04:59 AM
BusinessNZME awarded media business of the yearNZME has picked up a pregstegious award for media business of the year at the 2016 CAANZ Beacons Awards.05 May 11:00 AM
BusinessSelling weed legally is all about the packagingPot entrepreneurs are leaving behind the trappings of the black market with carefully considered packaging.17 Apr 06:52 PM
Media and marketingWhat advertising do you hate the most?Telemarketing and auto-play online ads are the most annoying types of advertising.11 Apr 11:45 PM
BusinessMillennials crushing the dreams of marketing directorsCompanies bending over backward to sell to millennials are doing the one thing the cohort hates most: trying too hard.03 Apr 11:30 PM
BusinessAdshel boosts data and insights toolsAdshel has partnered with research company Roy Morgan.20 Mar 08:03 PM
BusinessIs there gold in them thar hills?A real estate company is bringing creative advertising to a new level with hints of buried treasure at a Clyde property.16 Mar 09:48 PM
BusinessThe Tupperware party that ate your Facebook feedSocial media used to be just about self-promotion. Now it's about sales and network marketing.18 Feb 09:50 PM
BDBDBusinessAll Blacks provide support for Jockey salesPacific Brands said it had had a strong performance from Jockey, and New Zealand in particular, with sales up 5 per cent to A$14.1 million in the six months ended Dec. 31.16 Feb 03:34 AM
BusinessThe insane money behind Super Bowl 50It's the biggest sporting event on the US calendar and billions of dollars will exchange hands in America today.07 Feb 09:30 PM
BusinessNurofen moves to change pain packagingThe supply of Nurofen's specific pain range products in its current packaging to wholesalers has ceased.14 Jan 07:23 AM
EntertainmentToyota pulls ad featuring animals celebrating their own deathsToyota New Zealand has stopped screening a TV advertisement in which animals look forward to their deaths at the hands of hunters.20 Dec 08:00 AM
BusinessXero v Whale Oil: Ads withdrawnRodney Hide has confirmed he was probably behind a series of Whaleoil posts attacking Xero that led Rod Drury to suspend advertising on the controversial blog.10 Dec 06:08 AM
BusinessIBM pulls ad playing up gender stereotypesIBM pulls "hack a hairdryer" campaign after women in STEM careers say its demeaning.07 Dec 09:14 PM
New ZealandScreaming girl drives viewer madBut screaming little girls advertising cars is driving me nuts; I can't reach for the remote quick enough.06 Dec 04:00 PM
Business'NZ dairy contaminated with cruelty'A graphic advertisement aimed at shaming New Zealand's dairy industry for its treatment of calves has been put in a leading British newspaper.06 Dec 01:00 AM
LifestyleI Love Ugly tries to do u-turn, failsAfter fashion label was ripped apart on social media for "sexist" ads, it released a new set of images.03 Dec 05:40 PM
BusinessCoke's 'poor' Mexicans ad offensiveCoke's been criticised for a new ad campaign that features white people handing out drinks to poor Mexicans.02 Dec 09:50 PM
BusinessI Love Ugly's ad branded 'sexist, revolting'Men's clothing brand I Love Ugly caused outrage with new campaign advertising men's rings with women's naked body.02 Dec 06:53 PM
BusinessRacy ad lands Carl's Jr in more troubleCarl's Jr in hot water again over its saucy marketing, with the Advertising Standards Authority partially upholding a complaint against an ad featuring a model.02 Dec 01:59 AM
LifestyleBarbie ad features a boy for the first time (+video)Global fashion house Moschino has made a Barbie, but that's not what sparked interest in the ad announcing her arrival.18 Nov 11:00 PM
