Graham McGregor's column this week suggests three marketing tips that can be put into action fast for busy people.

The widow of How Bizarre singer Pauly Fuemana will pursue German car giant Audi over what she believes is unauthorised use of his work in a television ad.

First there was the blind date. Then things progressed to clandestine meetings between adman Ben Goodale and his suitor. All along, his wife knew what was happening.

Kleenex Cottonelle's new television commercial certainly caught my attention.

Whiskas says its claims about the amount of protein in its cat biscuits are clear and unambiguous in the face of a rival's accusations they are misleading.

Underage drinkers in America - those between 18 and 20 - are more heavily exposed to printed alcohol advertisements than any other age group, according to a new study.

Claims on packets of Whiskas cat biscuits are misleading and create "a smoke and mirrors effect", the lawyer for a competing pet food maker has told the High Court.

Google have bolstered their presence in the cloud storage space with an industrial strength version of Google Drive aimed at business users.

One of the marketing ezines I find particularly helpful is called ‘The Likeable Expert’.

A group of economists have issued a study with a startling conclusion: for a large, well-known brand, search ads are worthless.

The 100-plus year war between butter and margarine has been a battle of cultural norms and of course, cash-rich marketing campaigns.

A German breeder of Arabian horses is selling her large farm south of Auckland.

I used to think that LinkedIn was just a networking tool to keep in touch with business contacts, associates, colleagues etc.

A popular beauty chain's use of a near-naked male model in a provocative ad campaign highlights a double standard in advertising, says an expert in gender equality.

A Sky Television advertisement promoting the July 5 boxing fight between heavyweight star Joseph Parker and United States veteran Brian Minto was pulled.

An upmarket Auckland bar has been accused of making "untrue and defamatory statements", after an ad campaign poking fun at the RSA's food.

An annual outlook on the media and entertainment industry says we're in a new era, where Kiwi consumers no longer differentiate between the traditional and the digital., writes John Drinnan.

The NZ media world has gone digital with online news and entertainment now a mainstream part of the sector, according to PwC's annual outlook for the industry.

The Medical Association is calling for a ban on all liquor industry sponsorship of sports and youth events and backs a proposal to ban alcohol ads on TV and radio.

Television New Zealand is adamant the scrapping of up to 12 journalists' jobs because of cuts at 20/20 is not linked to an expensive makeover, writes John Drinnan.