BusinessCoke's sneaky new marketing trickWhat beverage goes best with lobster rolls, a bagel sandwich stuffed with whitefish, or a bowl of ramen? Coke wants you to think of soda.10 Dec 12:50 AM
New ZealandAuthority stumbles over advice to restrict kids' food adsNew submissions sought on how to identify age of advertising audience.08 Dec 05:05 AM
OpinionJohn DrinnanTaking the measure of FacebookCOMMENT: Momentous times for media, including Facebook - even if it refuses to accept that it is a media company.24 Nov 05:00 PM
Media and marketingOz firm in running for NZTE contractNew Zealand Trade and Enterprise is negotiating with an Australian company for a contract to redesign its website, the Herald understands.23 Nov 05:05 AM
OpinionJohn DrinnanWhat's wrong with City of Sails?COMMENT: The $500,000 proposal to change Auckland's slogan received predictable criticism, writes John Drinnan.17 Nov 05:20 PM
EntertainmentThis Thrones parody is exactly what you've been waiting forThe mean nun has teamed up with the Mountain to shame the world into being more environmentally responsible.15 Nov 10:00 PM
New ZealandCafe taken to task over naked women adsA popular Auckland cafe is being blasted by a food critic for using naked women in its advertising.10 Nov 03:40 AM
CompaniesMedia merger could go to court - lawyerA leading law firm says the proposed merger could end up in the High Court if it is not approved by the Commerce Commission.08 Nov 07:35 PM
CompaniesMedia merger call 'not irreversible'The ComCom's early view that it would decline the proposed merger between NZME and Fairfax NZ is "a setback but not irreversible", says a competition lawyer.08 Nov 04:37 AM
New ZealandTwelve Questions with Damon StapletonDamon Stapleton is one of the world's most awarded advertising creatives. The South African migrant now helms DDB New Zealand.07 Nov 04:00 PM
BusinessThe times advertisements fooled us allAd executives have solved many "problems" people didn't know they had.30 Oct 05:40 PM
KahuNew controls proposed for junk-food adsA proposed voluntary code on advertising to children features explicit restrictions on advertising of "occasional" foods and beverages.19 Oct 11:28 PM
OpinionCarmel FisherDon't invest in an advertCOMMENT: There's a reason great ads with exaggerated promises never feature in the financial services industry.13 Oct 07:28 PM
TelecommunicationsNote 7 to 'nipplegate' - 10 PR disastersSamsung's exploding Galaxy Note 7 ranks among some of the biggest PR headaches ever.11 Oct 09:28 PM
BusinessASB sponsors Rugby AwardsSteinlager has stepped down as the sponsor of the New Zealand Rugby Awards, with ASB Bank taking the reigns.11 Oct 12:00 AM
BusinessRevealed: NZ's cheapest supermarketConsumer's annual supermarket price survey has named this supermarket as the cheapest store in the country's six centres where prices were tracked.06 Oct 07:14 AM
RetailTrends behind the brands you rememberThe explosion of the lower-case "i" prefix in the wake of the Apple revolution is over. So what trend will be next?29 Sep 08:00 PM
BusinessT-Rex struggles with tiny arms in car adWATCH: Audi's new ad could be one the strangest ads around.28 Sep 08:45 PM
BusinessHansen brand ambassador for Ray WhiteHansen compares team's reputation with that of major NZ real estate agency28 Sep 08:11 PM
BusinessAdvertisers turn debate into Super BowlBeer commercials, bad jokes and multimillion-dollar deals: TV ads turned the presidential debate into a new Super Bowl.28 Sep 02:10 AM
BusinessReal Housewives' advertising pulledLast night's episode of the Real Housewives of Auckland took a commercial blow following Julia Sloane's controversial comment.20 Sep 11:35 PM
BusinessBurgen ad 'sexualises bread'An ad campaign for Burgen bread has been accused of sexualising women to sell a staple food.15 Sep 03:35 AM
New ZealandHealthier criteria urged for kid's food adsNew Zealand's less restrictive food classification system called into question by researchers.08 Sep 12:05 PM
Banking and financeBank says sorry for anti-arts adWells Fargo has been forced to apologise after infuriating the arts community by suggesting they should take up more serious careers.06 Sep 09:58 PM
BusinessWhy Lego wanted to stop sales of its toysBusiness has been so brisk at the world's most profitable toymaker that Lego last year did something unusual.06 Sep 09:28 PM
EntertainmentToni Street: 'The whole thing is a fake'The Seven Sharp presenter is distancing herself from an internet diet scam using her image to peddle pills.06 Sep 07:45 AM
BDBDAirlinesAirAsia X changes online bookings after warningAirAsia X will change how it discloses processing fees when selling tickets online getting a Commerce Commission warning.04 Sep 11:15 PM
BusinessWhatsApp to share your number with FacebookBrace yourself for the adpocalypse.26 Aug 11:30 PM
Freight and logisticsAre personalised plates just for show offs?Can personalised number plates become a mainstream product? Or will they remain the preserve of show-off extroverts?22 Aug 10:10 PM
EnergyFair trading charges laid against TrustpowerThe Commerce Commission has accused Trustpower of making misleading offers of bundled electricity and broadband plans.18 Aug 09:23 PM
Media and marketing'I want my pre-baby body back'Bonds has launched a bizarre new ad in Australia in which men agonise over the impact of having children on their physiques.17 Aug 06:40 PM
BusinessOlympic landscape too clutteredHeineken has some sponsorship advice for the International Olympic Committee: Less is more.14 Aug 08:30 PM
Media and marketingRio Olympics: The best adsThis is why advertisers are happy to spend the big bucks on their Olympics advertising.10 Aug 06:50 PM
OpinionFacebook, I want my clickbait headlines backCOMMENT: It's another dangerous step toward shrinking the view of the world people receive through the social network.07 Aug 08:20 PM
