Latest from Advertising Standards Authority

Complaint upheld over A2 milk advertisement

The ASA has upheld a complaint against a supermarket advertisement for A2 milk, saying the beneficial claims are not backed up by evidence.

Complaints against ASB fertility ad not upheld

Ads bruise sensibilities

Naked woman with fruit offends

Refuge's claims about women 'exaggerated'

Controversial posters cause outrage

Advertising posters depicting the Pope as a paedophile and Prophet Muhammad as a suicide bomber have been ripped down.

Naked Queen ruled inoffensive

Burger ad complaint not upheld

A complaint that a Burger King TV ad was offensive to vegetarians by suggesting a burger could convert them to eating meat has not been upheld.

'No God' billboards OK, say ASA

Authority names NZ's most hated commercials

Hell Pizza has denied being offensive for the sake of it - despite having New Zealand's most complained about adverts.

2009's most complained about ads

Hell Pizza's reference to a dog-eating Tongan and ASB claiming to be a "Kiwi bank" are among the ads that irked Kiwis most last year.

OK to call lollies Eskimos

Stricter rules for food advertisements for children

Screen passion 'just like Mills and Boon'

Fire advert ruled inoffensive

NZ sperm quality ad complaint upheld

It's quality, not quantity when it comes to NZ men's sperm, says the Advertising Complaints Authority.

Watchdog chokes on rental van slogan

TVNZ sorry for diet ad shown during anorexia doco

TVNZ has apologised for screening an advertisement for a weight-management product during a documentary on anorexia.