The application was declined by a QLDC hearing on 23 March. Mr Dippie's lawyer, Graeme Todd, has indicated he will go to the Environment Court. A QLDC spokesman said in the interim the council was seeking mediation as "the commissioners' decision indicated some level of development was appropriate (four platforms)", but the UCES has refused to mediate.
Mr Haworth said seven of the houses were on a ridge and would be visible from SH6 and many other public places.
The other houses were beside the road to Hawea and in front of an area with an outstanding natural feature classification, and would have significant adverse effects, he said.
"The society is not anti-development. Alan Dippie has done a lot of good developments close to Wanaka and inside the urban growth boundary but this development does not fit with the district plan.
"We don't need to put residential in rural areas. We have enough rural residential capacity to 2048. This is a case of greed," he said.
Mr Dippie could not be contacted.
Mr Todd said "subdivision of land in the rural zone and applications to build was not prohibited. It was a discretionary activity."