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Danae Mercer: How I went viral? I breathed out and posted my cellulite

Harriet Walker
The Times·
14 mins to read
Danae Mercer: How I went viral? I breathed out and posted my cellulite
Danae Mercer: “If I stand in a certain way, I look like I have really tight abs. But my body doesn’t look like that.” Photo / @danaemercer Instagram

She’s a new kind of influencer — sharing real pictures of herself alongside the ‘perfect’ shots that usually get posted.

Danae Mercer speaks three languages, won a scholarship to Cambridge, studied for a degree in journalism and politics and became editor-in-chief of a glossy magazine at the age of 30.

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