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Home / The Country

Lifestyle blocks growing in popularity

The Country
30 Nov, 2016 01:40 AM4 mins to read

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Lifestyle blocks are growing in popularity across a wider range of buyers.

Real Estate Institute of New Zealand (REINZ) data for the three months ended October show a 2.5 per cent lift in lifestyle block sales compared to the same period last year, with 2175 properties selling nationally.

Year to date figures give an even more buoyant picture, with sales of 9115 properties up 17 per cent on the year before, totalling a massive $6.91 billion of sales for the year.

Regional highlights from the lifestyle block sales data include good demand in the Waikato region, particularly to the south and east of Hamilton, with the region sharing Auckland buyers' interest with neighbouring Bay of Plenty - Taupo region. Further south the Lakes District in Otago continues to experience tight supply and firm demand from buyers from outside the region.

Bayleys Tauranga residential and lifestyle block consultant Jeremy Pryor said demand in his area had been driven strongly from buyers coming out of Auckland, seeking some space, peace and spare change after the big city's stresses.

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"The demand was pretty much unconditional early on when people were quite confident about selling their property there for a certain price or above. More recently they have become a bit more cautious, prices are still high but have plateaued, but the interest is certainly still there."

He had noticed a change in the variety and demographics of lifestyle block purchasers in recent years.

"We used to primarily see retired farmers from the Waikato come over. Now though, there are not so many single operator dairy farms around for people to retire off, so that's dropped away."

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He said he was instead observing a mix of baby boomers keen to exit Auckland before they were too old to enjoy a larger block of land, and younger families who may have been fortunate enough to own a house early, enjoy the gain in value and had now decided to exit city life while the family was still young.

"The older buyers tend to prefer a property that has the ability to earn them some income, while younger families may be looking for some space for the kids to have a motorbike or horse, maybe Dad was brought up on a farm and wanted them to have a taste of that."

While loathe to pin a price on blocks given their significant variety, he said typically most would now be selling for $1 million-plus.

"In context of even an averaged priced house in Auckland that represents a good buy for these people seeking space and privacy they struggle with in the city now and they can receive a return."

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In Canterbury the lifestyle block market has surged, from more people moving out of the city, and more people relocating to work in earthquake recovery related industries including construction.

Bayleys agent Mark Pringle said he was seeing good interest from people moving here for work from both Auckland and Australia.

"The Waimakariri district is an increasingly appealing place to settle, in part thanks to the infrastructural work being carried out in the post-earthquake expansion.

Towns like Rangiora are now particularly appealing, with new buildings constructed after many were ruined in the earthquake, and upgraded facilities.

"We have the Western bypass going in, and work has just started on the Northern Corridor, and both will mean traffic issues are dealt with."

Typically buyers are looking in the $700,000-$900,000 range on blocks typically in the 4ha size.

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He said there has also been steady demand for lifestyle blocks around Christchurch's satellite towns including Oxford and Lincoln.

Typically buyers are using the land to have some privacy and space, and to run horses or grazing cattle, rather than seeking a steady income from their land purchase.

"As spring kicks along we are finding there is a pretty good balance in terms of both demand for lifestyle blocks, and supply of them."

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