Brandt’s nationwide Trade A Toy day to support families and community play groups

The serious business of toy price negotiation in action at the Cambridge 2024 Trade a Toy event. Photo / Play Creative

Children across New Zealand will have the chance to trade in their old toys for something new next month, thanks to a nationwide initiative aimed at spreading joy and supporting local communities.

The “Trade A Toy” event, hosted by agricultural equipment company Brandt, will run from 9am to noon on Friday, October 3, at all Brandt branches around the country.

Children are invited to bring along a used toy in good condition and swap it for a new John Deere toy.

The donated toys will then be passed on to play groups and community organisations, helping families in need and giving the toys a second life.

Brandt staff will be on hand to guide children through a light-hearted “appraisal” of their toy, mimicking the process of trading in farm equipment.

“This event is all about the kids,” said Richard Ladd, Brandt’s director of sales – agriculture.

“We wanted to facilitate a way to help kids and families of all backgrounds and hopefully put a smile on their faces.”

Ladd said Brandt had “loads of gratitude” for the communities its branches were part of.

“This event is one way we can give back.”

Alongside the toy swap, families can enjoy a morning of free entertainment, including bouncy castles, face painting, ice cream trucks, colouring competitions and giveaways.

Entry is free, and no registration is required.

For more information, contact your local Brandt branch or email Phoebe Clark at pclark@brandtequipment.co.nz.