The highway was closed for a short time so a small amount of debris could be cleared.
A digger was at the scene early yesterday loading the spilled produce into a truck and trailer unit.
The accident happened outside the property of Jody Robinson, who initially thought the crash was minor.
''I just heard a huge bang. I looked out through the curtain and I thought 'this doesn't look too bad', then I thought I might go and check. I saw it and said 'what's this?'. The whole place was covered in crates and vegetables and fruit.''
It was not the first time an accident had happened near her property, she said.
''It's actually a really bad piece of road.''
Network Waitaki chief operating officer Matthew Hawtin said 170 properties were without electricity for about 30 minutes as a result of the crash.
Snr Const Brew said investigations into the cause of the crash were continuing.
daniel.birchfield@odt.co.nz