The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / The Country

Sterile moths for a disruptive conference

Patrick O'Sullivan
Business editor·Hawkes Bay Today·
2 Aug, 2017 08:00 PM3 mins to read
‌

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article
Plant and Food chief operating officer Dr Bruce Campbell says export targets for 2020 that seemed ambitious in 2013 look likely to be exceeded. Photo / Warren Buckland

Plant and Food chief operating officer Dr Bruce Campbell says export targets for 2020 that seemed ambitious in 2013 look likely to be exceeded. Photo / Warren Buckland

Hundreds of thousands of sterile male Canadian moths are being dropped by drone on a Central Hawke's Bay orchard in a bid to rid Hawke's Bay of codling moths and keep fruit chemical-free.

Speaking at Pipfruit New Zealand's annual conference in Napier yesterday, Plant and Food entomologist Dr Jim Walker said they were fed a diet turning them a distinctive red and imported over summer.

In a trial that would likely be rolled out to the rest of Hawke's Bay, they overflowed the existing population.

"With 10 to 12 releases a season we can collapse the population," he said.

In the 2016/2017 season just four wild moths were caught in the 100ha orchard, a 96 per cent decrease on the previous season.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

"This year those four moths are going to be invaded by another quarter of a million sterile moths."

It would eliminate the need to spray for the insect, another example of Integrated Pest Management - preventing pest damage through a combination of non-chemical spray techniques.

IPM resulted in low chemical residues which opened overseas markets and "turned a threat into an opportunity".

Advertisement
Advertise with NZME.

He said insect pests, like people, were becoming global and advocated releasing natural enemies of some of the worst pests to pre-empt an incursion.

Pipfruit New Zealand CEO Alan Pollard said the conference came at a time when the industry was on a roll.

"We have had five years of good growth, good returns and stable markets," he said.

There was a high level of investment, increasing production through new plantings and growing systems, new varieties for new markets and new jobs for Hawke's Bay.

"We expect to see over one million apple trees planted in New Zealand this year and nurseries have three-year back orders as growers work to meet a growing international demand for New Zealand apples."

Advertisement
Advertise with NZME.

Opening speaker at the Napier Conference Centre was Plant and Food chief operating officer Dr Bruce Campbell. He said the 2013 goal of the industry doubling exports by 2020 to $1 billion seemed ambitious at the time, but hindsight was showing it to be conservative with exports sitting on $700 million in 2016.

Dr Campbell said there was a "wave of change" in the world and New Zealand needed to continue to "disrupt or be disrupted", with the meat industry facing "huge" disruption due to a rise in "appetite" for quality plant-based foods.

New Zealand was recently named the world's most competitive apple performer in the World Apple Report for the third consecutive year.

Save
    Share this article

Latest from The Country

OpinionGlenn Dwight

Glenn Dwight: Can we fix it? Maybe not – but we want to

18 Apr 05:05 PM
The Country

Pastures Past: When cattle and trucks were scarce

18 Apr 05:00 PM
OpinionKem Ormond

Creating a winter garden haven for plants and birds: Kem Ormond

18 Apr 05:00 PM

Sponsored

Building resilient portfolios: Strategic asset allocation explained

17 Apr 04:42 AM
Advertisement
Advertise with NZME.

Latest from The Country

Glenn Dwight: Can we fix it? Maybe not – but we want to
Glenn Dwight
OpinionGlenn Dwight

Glenn Dwight: Can we fix it? Maybe not – but we want to

OPINION: Most of the time now, when something breaks, we replace it.

18 Apr 05:05 PM
Pastures Past: When cattle and trucks were scarce
The Country

Pastures Past: When cattle and trucks were scarce

18 Apr 05:00 PM
Creating a winter garden haven for plants and birds: Kem Ormond
Kem Ormond
OpinionKem Ormond

Creating a winter garden haven for plants and birds: Kem Ormond

18 Apr 05:00 PM


Building resilient portfolios: Strategic asset allocation explained
Sponsored

Building resilient portfolios: Strategic asset allocation explained

17 Apr 04:42 AM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • NZME Digital Performance Marketing
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2026 NZME Publishing Limited
TOP