The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / The Country / Opinion

Peter Lyons: Why our most profitable industries pay miserable wages

By Peter Lyons
NZ Herald·
4 Jun, 2018 05:00 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Some of the most profitable industries in New Zealand have paid the most miserly wages to their rank and file workers. Photo / Alan Gibson

Some of the most profitable industries in New Zealand have paid the most miserly wages to their rank and file workers. Photo / Alan Gibson

Opinion

The kiwifruit industry has offered an interesting insight into how labour markets actually function. A spokesman from the industry was adamant — the shortage of workers willing to pick and pack kiwifruit was due to the sad welfare mentality of some Kiwis.

Beneficiaries were unwilling to do hard physical work of up to 10 hours a day for the minimum wage. That was why the industry is reliant on temporary migrants and backpackers to cover their annual labour shortage. This was why migrant worker rules need to be eased to ensure this sad work ethic doesn't penalise this lucrative export industry.

Government welfarism is very corrosive. The kiwifruit industry received over $25 million of taxpayer money to combat the PSA virus several years ago.

The radio interviewer asked the kiwifruit spokesman why they don't just pay higher wages to attract more local workers. He replied that this would reduce the number of workers available to other kiwifruit growers in the area. They would end up competing with each other for workers. They would all end up having to pay higher wages.

The kiwifruit industry has bounced back from the PSA scare. It has innovated in developing and adopting new strains of kiwifruit that are resistant to the PSA virus. It is a great comeback story. It is a credit to its resilience and enterprise and government assistance.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

A hectare of kiwifruit farm around Te Puke can sell for up to $1 million. Recent returns for orchards are between $50,000 and $100,000 per hectare. Kiwifruit are once again a very profitable crop.

Yet they can't afford to pay their pickers and packers above the minimum wage. They need Government assistance to increase the supply of migrant workers.

It is an interesting insight into how some labour markets work in New Zealand, especially for low income jobs. It helps explain some of the huge increase in income equalities in recent decades.

Advertisement
Advertise with NZME.

Economics 101 teaches that wage rates in most occupations are ultimately determined by supply and demand for workers in that occupation. It teaches that workers will tend to be paid according to their productivity due to competition between firms for workers.

Classical economists from the 19th century, such as Adam Smith and David Ricardo and unsurprisingly Karl Marx, were more dubious about how wages were determined in the real world. They believed there would always be tension between the share of business revenue that went to profit versus wages. The split between profits and wages would be largely determined by the relative bargaining power of workers compared to employers rather than the magical impartiality of free markets and competition.

Recent evidence suggests the classical economists may have been more accurate than the dogma taught to young students in Economics 101.

Some of the most profitable industries in New Zealand have paid the most miserly wages to their rank and file workers. They include the big rest home operators, supermarkets, fast food chains, petrol companies and parts of the agriculture and horticulture sector.

Wages for low income jobs are largely determined by the relative bargaining power of workers versus employers. Power imbalances in labour markets are the norm.

• Peter Lyons teaches Economics at St Peters College in Epsom. He is currently writing a new text called "the Economist's Secret Handbook".

Save

    Share this article

Latest from The Country

The Country

'Huge shock': Community mourns beloved postie killed on final delivery

07 Jul 05:59 AM
The Country

'Amazing achievements': Hawke's Bay Export Awards finalists announced

07 Jul 04:25 AM
The Country

Seabed mining project sparks alarm over impact on South Taranaki fisheries

07 Jul 03:57 AM

From early mornings to easy living

sponsored
Advertisement
Advertise with NZME.

Latest from The Country

'Huge shock': Community mourns beloved postie killed on final delivery

'Huge shock': Community mourns beloved postie killed on final delivery

07 Jul 05:59 AM

David Bullock, 78, was killed on his last delivery before retiring.

'Amazing achievements': Hawke's Bay Export Awards finalists announced

'Amazing achievements': Hawke's Bay Export Awards finalists announced

07 Jul 04:25 AM
Seabed mining project sparks alarm over impact on South Taranaki fisheries

Seabed mining project sparks alarm over impact on South Taranaki fisheries

07 Jul 03:57 AM
'Dearly loved' 21yo killed in Stewart Island hunting incident

'Dearly loved' 21yo killed in Stewart Island hunting incident

07 Jul 01:41 AM
Solar bat monitors uncover secrets of Auckland’s night sky
sponsored

Solar bat monitors uncover secrets of Auckland’s night sky

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP