"We wanted to create sites that were family-friendly and hobby-friendly, are were big enough to have a wood-splitter or a wood shed or to have a boat pad parked in the back yard. On sites closer to the city land is so valuable there's no room for a boat trailer or a wood shed any more.
'We think this is an opportunity for people to de-capitalise and take the value out of some of their gains out of other parts of Hawke's Bay even and reduce their mortgage and have some money in the bank, or for some young first-home owners to get started at a realistic value."
Livingstone said two of the 20 sections were already under contract, with three more under conditional contract.
The Tiffen Park development was named after pioneer and surveyor Henry Stokes Tiffen, who was responsible for laying out the townships of Clive and Havelock North.
Harcourts Waipukurau co-owner Michael Harding said the 4.2ha (10.59 acre) site was formerly used for a farming operation.
"The land was purchased in February 2017 by Livingston properties Ltd, it was zoned residential and has been for a long time.
"It had been in the Jones family, who are local dairy farmers for a long time, and was no longer required for the farming operation, and they were keen so see that it would be a benefit to the local community if was developed in an attractive way."
Section prices would start from $125,000.
Section titles at the Tiffen Park development would be available before Christmas, with remaining titles to be issued once other work was completed.
"Due to the fact that section prices are getting very expensive in the Hastings/Havelock North area, this property appeared to be a great opportunity for people, who would like to build and or own an affordable modern home with commuting distance to work in the Hastings area.
"The sections are an excellent range of sizes, and have underground power, fibre optic cable for internet and phones, town water and sewage."
Harding said existing homes in Otane were being "snapped up" by buyers from nearby Hastings and out-of-town buyers over the past 12 months.
The development was also "awesome" news for the continued growth of Otane Primary School.
"It's bringing a lot more youth to the area, which is fabulous for us," principal Rachel Kingi said.
"Otane is a really thriving community and there are a lot more houses that are going to pop up around that area, there are a lot of houses for sale on the outskirts of Otane as well that are probably going to become subdivisions as well and so that's going to be awesome for us.
"We've had lots of roll growth over the past three years, when we had a roll of 20 and we are up at 70 now. So there are lots of people coming to the area already and houses are selling like hot-cakes. It has been really awesome for the area and more affordable for young families trying to get a start."
