The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / The Country

Marlborough survey finds low confidence in forestry, viticulture and construction industries

Jennifer Eder
The Country·
6 Dec, 2024 02:00 AM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article
The viticulture industry has indicated low business confidence in a recent survey in Marlborough. Photo / 123rf

The viticulture industry has indicated low business confidence in a recent survey in Marlborough. Photo / 123rf

The forestry, viticulture and construction industries are among those feeling low business confidence in Marlborough, interim survey results show.

The survey, completed by 113 businesses, also suggests some industries find it hard to employ people with the relevant skills for the job.

Marlborough Chamber of Commerce interim chief executive Stephen Waters and regional business partnership adviser Rose Ryan presented the initial findings of the latest Business Confidence Survey to a council committee on November 26.

The survey has been undertaken twice a year since 2022.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Waters said he had wondered if businesses were starting to get “survey fatigue”.

Ryan said some industries in Marlborough were doing better than others.

“There are a number of businesses in Marlborough who are doing very well,” she said.

“They’re in a good financial position, they’ve had a good year.”

Advertisement
Advertise with NZME.

The survey period coincided with a national bump in business confidence, Ryan said.

“The three industries that are doing not so well are forestry, wine and construction, and of course they’re businesses that have a lot of economic significance behind them.

“So there is a bit of a tale of two halves or two different parts of business experience at the moment.

“Then there’s a bunch of others who are sort of having a bit of a mixed position.

“The hospitality industry in particular is suffering from reduced demand, but there’s actually quite a feeling of optimism amongst tourism hospitality businesses.”

Businesses were asked how their financial performance had improved or worsened and the results varied, she said.

“The performance is actually relatively good, 49% had revenues and sales that exceeded that of last year and 44% forecast that to improve over the coming year, and 47% expected profitability to increase.

“So there is a good undercurrent of good financial performance coming through.”

Between 41% and 43% of businesses felt reasonably confident about the year ahead and were expecting their revenues to go up, profitability to go up and economic conditions to improve, Ryan said.

“As has been common in these surveys, businesses are often more confident about their own business than they are about the economy as a whole or about their sector.

Advertisement
Advertise with NZME.

“That may be the influence of some of the discussion in the media or things that are happening in their sector, but they’re generally feeling quite confident in their own businesses.”

One of the key labour market issues had been identified as challenges with attracting the right skills to the region.

“Particularly for industries that have highly skilled staff or who have specialist technical skills such as in the wine industry.

“There are real difficulties getting technical and specialist skills, but there are still other issues that that level are facing.

“Low applicant numbers, that’s a particular issue, and some concern about realistic salary expectations.”

Of those that responded, 14% had been in business for less than two years, 19% for 2-5 years, 10% for 6-10 years and 58% of responders for more than 10 years.

Advertisement
Advertise with NZME.

Just under 50% of businesses had turnover of less than $500,000 a year, and nearly 20% had turnover of more than $5m.

Of the businesses that responded, 78 had five or fewer fulltime employees, 13 had 6-20 employees, nine had 21-50 employees and 11 had more than 50.

LDR is local body journalism co-funded by RNZ and NZ On Air

Save
    Share this article

Latest from The Country

Premium
The Country
|Updated

Ruminant Biotech raises $17m for cow pill that will slash methane emissions

25 Nov 09:00 PM
The Country

East coast prepares for 30C days, bringing 'dangerous' UV risk for parts

25 Nov 08:18 PM
Premium
The Country

Orchid Air: Emirates says trade in premium exports blooming with UAE trade deal

25 Nov 04:00 PM

Sponsored

Kiwi campaign keeps on giving

07 Sep 12:00 PM
Advertisement
Advertise with NZME.

Latest from The Country

Premium
Premium
Ruminant Biotech raises $17m for cow pill that will slash methane emissions
The Country
|Updated

Ruminant Biotech raises $17m for cow pill that will slash methane emissions

Govt is pulling back on methane reduction targets, but founder has a cunning plan.

25 Nov 09:00 PM
East coast prepares for 30C days, bringing 'dangerous' UV risk for parts
The Country

East coast prepares for 30C days, bringing 'dangerous' UV risk for parts

25 Nov 08:18 PM
Premium
Premium
Orchid Air: Emirates says trade in premium exports blooming with UAE trade deal
The Country

Orchid Air: Emirates says trade in premium exports blooming with UAE trade deal

25 Nov 04:00 PM


Kiwi campaign keeps on giving
Sponsored

Kiwi campaign keeps on giving

07 Sep 12:00 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP