The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / The Country

‘It’s not easy’: Bremworth Napier’s uncertain future as 130 staff offered voluntary redundancy at Gabrielle-hit plant

By Gary Hamilton-Irvine
Multimedia journalist·Hawkes Bay Today·
27 Jul, 2023 04:20 AM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article
Cyclone Gabrielle in February caused extensive damage to the Bremworth wool factory in Awatoto, Napier. Photo / Warren Buckland

Cyclone Gabrielle in February caused extensive damage to the Bremworth wool factory in Awatoto, Napier. Photo / Warren Buckland

The future of a 60-year-old woollen yarn plant in Napier badly flooded during Cyclone Gabrielle remains uncertain as 130 staff have now been offered voluntary redundancy.

Bremworth CEO Greg Smith says it is still too early to say whether the long-standing plant in Awatoto will close or be rebuilt, as its insurer is working through how much will be paid for the damages.

The estimated cost to rebuild the site is in the “tens of millions of dollars” according to assessments to date.

However, Smith said “we could still be a few months away from coming to an agreement” with the insurer.

“Until we get that information back from the insurance company we can’t take a position on what the future looks like.”

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Bremworth chief executive officer Greg Smith says a decision on the future of the plant could still be months away.
Bremworth chief executive officer Greg Smith says a decision on the future of the plant could still be months away.

He said even if the insurance money covered estimated costs to rebuild he could not give “a definitive view” about whether the Napier plant would be rebuilt.

Of the company’s roughly 150 staff in Napier, 130 were on Tuesday offered voluntary redundancy.

Smith said the uncertainty is “not easy” on staff and the company wanted to offer them the option.

Advertisement
Advertise with NZME.

“While we do not yet have a definitive view around the future of the plant, we are doing all we can to support them and working through the process in good faith.”

Staff have until late next month to decide whether to take voluntary redundancy or stick it out with the company.

Bremworth in Napier employs about 150 people. Photo / Warren Buckland
Bremworth in Napier employs about 150 people. Photo / Warren Buckland

Some employees have been with the company - formerly known as Cavalier - for decades and staff have also been offered an opportunity to move to the Whanganui plant, where a dozen jobs are going.

About 20 staff at Napier have not been offered voluntary redundancy as they remain vital to the company’s national operation.

Bremworth staff have continued to be paid since the February cyclone and have been helping clean up the site in recent months.

Bremworth makes 100 per cent woollen carpet and rugs, and got a big surge in sales after committing to wollen-only products in 2020, moving away from synthetics.

Before the cyclone, Napier was the company’s biggest facility for producing yarn. It also has plants in Whanganui and Auckland.

It has been sending wool to a contractor in Christchurch, boosted production at Whanganui, and even sent wool overseas to be turned into yarn while the Napier plant has been out of action.

Gary Hamilton-Irvine is a Hawke’s Bay-based reporter who covers a range of news topics including business, councils, breaking news and cyclone recovery. He formerly worked at News Corp Australia.

Save
    Share this article

Latest from The Country

The Country

'Wow, the bird song': Record year for pest control in Pukenui Forest

The Country

Weekend weather: Desert Rd reopens as winter blast arrives with snow and showers

Premium
OpinionKim Knight

Opinion: Gentrified dripping and beef tallow's surprising comeback


Sponsored

Revealed: The night driving ‘red flag’

Advertisement
Advertise with NZME.

Latest from The Country

'Wow, the bird song': Record year for pest control in Pukenui Forest
The Country

'Wow, the bird song': Record year for pest control in Pukenui Forest

Rats have halved in 18 months, benefiting tūī and kākāriki populations.

09 Aug 05:36 AM
Weekend weather: Desert Rd reopens as winter blast arrives with snow and showers
The Country

Weekend weather: Desert Rd reopens as winter blast arrives with snow and showers

08 Aug 10:21 PM
Premium
Premium
Opinion: Gentrified dripping and beef tallow's surprising comeback
Kim Knight
OpinionKim Knight

Opinion: Gentrified dripping and beef tallow's surprising comeback

08 Aug 09:00 PM


Revealed: The night driving ‘red flag’
Sponsored

Revealed: The night driving ‘red flag’

04 Aug 11:37 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP