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Home / The Country

Hayward Medal awarded to Peter Ombler for kiwifruit industry contribution

The Country
25 Feb, 2026 09:37 PM3 mins to read

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FCC’s President and COO Toshiyuki Koga (left), Hayward Medal recipient Peter Ombler, and Kiwifruit Industry Advisory Committee Chair and Zespri Director Craig Thompson. Photo / Brydie Thompson, Brydie Photography

FCC’s President and COO Toshiyuki Koga (left), Hayward Medal recipient Peter Ombler, and Kiwifruit Industry Advisory Committee Chair and Zespri Director Craig Thompson. Photo / Brydie Thompson, Brydie Photography

The kiwifruit industry’s Fresh Carriers Hayward Medal has been awarded to Peter Ombler for his significant and lasting contribution to the kiwifruit industry over four decades.

The Fresh Carriers Hayward Medal, established in 2012, recognises an individual’s outstanding contribution and leadership and honours those from across the industry - including growers, post-harvest professionals and researchers.

Kiwifruit Industry Advisory Committee chairman and Zespri director Craig Thompson presented the medal at the industry’s Momentum 2026 Conference dinner last night.

Thompson said the judging panel unanimously awarded Ombler the medal.

“Peter’s association with the kiwifruit industry spans more than 40 years, with his contribution playing a key role in shaping the success of our industry.

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“As a grower, consultant and industry leader, Peter has consistently demonstrated innovation, strong leadership and a commitment to sharing knowledge for the benefit of others.”

Thompson said Ombler was an early leader in organic and conventional kiwifruit production systems, driven by a passion for trying new approaches and a willingness to share his knowledge with fellow growers to help deliver high-quality kiwifruit to consumers around the world.

“He has also long been a strong supporter of innovation and made a significant contribution to the development and implementation of the KiwiGreen Programme in the 1990s.”

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Developed in response to export restrictions into Italy, KiwiGreen required close collaboration between growers, scientists and consultants and delivered a fundamental shift in how pests and diseases were managed across the industry within a short timeframe.

Ombler continued this focus through his involvement in initiatives to improve spraying practices and lift industry standards.

Thompson said that, in addition to his commitment to innovation, Ombler demonstrated strong leadership across the kiwifruit industry, including holding critical governance roles.

“During the 2010 Psa incursion, Peter was a founding member and the second chair of Kiwifruit Vine Health (KVH), providing strategic leadership and hands-on support during a critical period for the industry.

“He also helped shape the future direction of KVH by recognising the need for a broader focus on biosecurity risks beyond Psa.

Thompson said Ombler was also known as a strong supporter of the Single Point of Entry (SPE) structure, particularly evident during his leadership as president of New Zealand Kiwifruit Growers Incorporated (NZKGI).

Ombler’s achievements as an industry leader were formally recognised in 2017 when he received the Horticulture Bledisloe Cup, awarded annually by Horticulture New Zealand for outstanding and meritorious contribution to the New Zealand horticulture industry.

“Peter is also widely respected for his work behind the scenes, strong relationship-building skills, and ability to bring people together during challenging times,” Thompson said.

“His passion, dedication, and service have helped make a lasting difference, and we acknowledge the significant time commitment Peter has made for the benefit of the industry.”

“We were delighted to receive such a great range of nominations for this year’s Fresh Carriers Hayward Medal and congratulate Peter on the outstanding contribution he has made to strengthen our industry.”

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Previous recipients of the Hayward Medal include Ian Greaves, in 2020, in recognition of the pastoral care he provided the industry during the Psa outbreak.

The 2012 inaugural award went to Plant & Food Research plant breeder Dr Russell Lowe for developing and helping commercialise the gold variety Hort16A.

- Supplied by Zespri

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