The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / The Country

Farmer confidence rebounds as Covid-19 concerns ease

The Country
1 Jul, 2020 01:30 AM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

File photo / Warren Buckland

File photo / Warren Buckland

Agricultural sector confidence has rebounded strongly following a sharp drop in March due to uncertainty created by Covid-19, the latest Rabobank Rural Confidence Survey shows.

But while there are fewer farmers concerned about the impacts of the virus on the agricultural economy, Covid-19 continues to be a key source of anxiety among farmers.

As a result, overall confidence remains deep in negative territory.

The second quarterly Rural Confidence Survey for the year – completed earlier this month – has shown the nation's net farmer confidence has risen to -26 per cent, up from -44 per cent recorded in the first quarter of the year.

The survey found an increase in the number of farmers expecting agricultural economic conditions to improve in the coming 12 months (up to 16 per cent from 12 per cent last quarter), while fewer New Zealand farmers were expecting the performance of the agricultural economy to worsen (42 per cent from 56 per cent last survey).

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

The number of farmers expecting conditions to remain the same stood at 39 per cent, up from 29 per cent previously.

Covid-19 was cited as a key concern by 38 per cent of farmers with a pessimistic outlook for the agricultural economy this survey, well back on the 84 per cent in mid-March when the pandemic was taking hold across the globe.

Rabobank New Zealand chief executive officer Todd Charteris said this fall, and the uplift in overall farmer confidence, reflected positively on the industry's response to the significant challenges faced in recent months.

Advertisement
Advertise with NZME.

"While most New Zealand farmers have been adversely impacted by Covid-19, the industry has done a fantastic job of coming together to lessen the extent of these impacts," he said.

"Over recent months, we've seen the sector adjust quickly to the restrictions in place at various Covid-19 alert levels and this has enabled the country's agricultural products to be processed at close-to-full capacity. We've also seen exporters acting swiftly to divert products into different markets and channels when demand has waned in others".

"This strong industry response has helped to mitigate some of the negative impacts of the virus and has played a key role in lifting farmer confidence from the near-record low we saw in March."

Rabobank New Zealand chief executive officer Todd Charteris. Photo / Supplied
Rabobank New Zealand chief executive officer Todd Charteris. Photo / Supplied

Charteris said a further contributor to improved confidence was reduced farmer concern over Government policy.

Discover more

How NZ's red meat market has fared in the face of Covid 19

10 Jun 03:00 AM

African swine fever continues to benefit NZ red meat sector

25 Jun 02:30 AM

Why Rachel Stewart is not 'anti-farmers'

30 Jun 01:30 AM

Scheme for financially distressed farmers starts today

30 Jun 10:00 PM

"While many farmers remain anxious about Government policy, we've seen the percentage of farmers citing this as a reason for concern drop over recent quarters. In this survey, Government policy was identified as a concern by a quarter of those with a negative outlook, while back in December last year this figure reached a record high of 91 per cent," he said.

"The recent changes to fresh water policy announced in early June are likely to be a key contributor to this drop, with these changes expected to reduce the overall costs faced by farmers."

Among farmers who now have an optimistic outlook on the year ahead, 39 per cent nominated increasing demand as a key reason for holding this view, while 18 per cent credited rising commodity prices.

"In this survey there were also a significant number of verbatim responses from farmers flagging the country's increased economic reliance on agriculture and general public appreciation for the industry as a key reason for optimism," Charteris said.

Listen to Jamie Mackay's interview with Todd Charteris on The Country below:

Farm business performance

Advertisement
Advertise with NZME.

The latest survey found farmers' expectations for the performance of their own farm businesses were stable, with the net reading unchanged from last quarter at -26 per cent.

Sixteen per cent of farmers were expecting the performance of their individual farm business to improve, 42 per cent to worsen and 40 per cent were expecting no change.

Charteris said sheep and beef farmers were more optimistic about the prospects for their own businesses than earlier in the year.

"Beef and lamb pricing has certainly come back over the last quarter, but is still holding up reasonably well compared to where prices are normally sitting at this stage in the season. And this is likely to be one of the key factors in these higher expectations among sheep and beef farmers".

Conversely, Charteris said, dairy farmers and horticulturalists were now more pessimistic about the prospects for their own businesses.

"Dairy farmers are facing a significant fall in pricing for their products with Fonterra recently announcing a wide pay out range of $5.40kg/MS to $6.90kg/MS for the 20/21 season that – even at the top end – is well back on the 19/20 season pay out".

Advertisement
Advertise with NZME.

"Prices for horticultural products, such as apples and kiwifruit, have been resilient early in the export year, however, lower confidence among growers is being driven by concerns about the impact of Covid-19 on demand over the coming months".

Farm investment

The survey found farmers' investment intentions were up slightly on last quarter, but remained in net negative territory overall (- four per cent).

"As has been the case for number of quarters, horticulturalists investment intentions were significantly stronger than their counterparts in other sectors," Charteris said.

"Thirty two per cent of horticulturalists were intending to increase investment in the coming 12 months, while only 11 per cent were expecting it to decrease."

Conducted since 2003, the Rabobank Rural Confidence Survey is administered by independent research agency TNS, interviewing a panel of approximately 450 farmers each quarter.

Advertisement
Advertise with NZME.
Save

    Share this article

Latest from The Country

The Country

How traditional Māori farming methods boost modern agriculture

19 Jun 05:01 PM
The Country

What Bremworth’s $2m Kāinga Ora contract means for Whanganui

19 Jun 05:00 PM
The Country

Young Farmers involvement 'life-changing' for Carla

19 Jun 04:59 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from The Country

How traditional Māori farming methods boost modern agriculture

How traditional Māori farming methods boost modern agriculture

19 Jun 05:01 PM

Matariki hākari is the time to celebrate the kai that comes from the land of Kiwi farms.

What Bremworth’s $2m Kāinga Ora contract means for Whanganui

What Bremworth’s $2m Kāinga Ora contract means for Whanganui

19 Jun 05:00 PM
Young Farmers involvement 'life-changing' for Carla

Young Farmers involvement 'life-changing' for Carla

19 Jun 04:59 PM
Premium
‘Ardern lives in exile’: Jones attacks gas ban, calls for apology in fiery hearing

‘Ardern lives in exile’: Jones attacks gas ban, calls for apology in fiery hearing

19 Jun 05:00 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP