The Country
  • The Country home
  • Latest news
  • Audio & podcasts
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Rural business
  • Rural technology
  • Rural life
  • Listen on iHeart radio

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • Coast & Country News
  • Opinion
  • Dairy farming
  • Sheep & beef farming
  • Horticulture
  • Animal health
  • Rural business
  • Rural technology
  • Rural life

Media

  • Podcasts
  • Video

Weather

  • Kaitaia
  • Whāngarei
  • Dargaville
  • Auckland
  • Thames
  • Tauranga
  • Hamilton
  • Whakatāne
  • Rotorua
  • Tokoroa
  • Te Kuiti
  • Taumurunui
  • Taupō
  • Gisborne
  • New Plymouth
  • Napier
  • Hastings
  • Dannevirke
  • Whanganui
  • Palmerston North
  • Levin
  • Paraparaumu
  • Masterton
  • Wellington
  • Motueka
  • Nelson
  • Blenheim
  • Westport
  • Reefton
  • Kaikōura
  • Greymouth
  • Hokitika
  • Christchurch
  • Ashburton
  • Timaru
  • Wānaka
  • Oamaru
  • Queenstown
  • Dunedin
  • Gore
  • Invercargill

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / The Country

Avocado sales hit record $136 million

Jamie Gray
By Jamie Gray
Business Reporter·NZ Herald·
9 Jun, 2014 05:00 PM2 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

All Black Jerome Kaino helped promote avocado sales in Japan. In the season ended April 30, global export sales were $102.9 million.

All Black Jerome Kaino helped promote avocado sales in Japan. In the season ended April 30, global export sales were $102.9 million.

New Zealand avocado sales hit $136 million in the season ended April 30, double the previous season's, and setting new records in the export and domestic markets.

The return eclipsed the previous sales record of $84.1 million set in 2009-10 and was far in excess of the $60.4 million worth of avocados sold last year, NZ Avocado said.

Jen Scoular, chief executive of the industry group, said the Australian and New Zealand markets had performed very well, and discipline by the market players to match supply and demand had played a big part in the industry's success.

"Our focus over the last 12 months has been to promote far more collaboration across the avocado industry - with growers, packers, New Zealand marketers, exporters and those supporting our industry," she said in a statement.

The season had seen the successful amalgamation of New Zealand's two largest exporters - Primor and Southern Produce - who together formed Avoco. Avoco only exports to Australia, but those two exporters, and Just Avocados, have formed Avanza, which exports to Asian markets.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

The Avocado Industry Council, in partnership with the Ministry for Primary Industries, aims to increase sales to $280 million by 2023.

This season's return comprised of 4.9 million 5.5kg trays, $102.9 million worth were exported, while $33 million worth were sold in New Zealand.

Discover more

Agribusiness

Dip in primary exports tipped

09 Jun 05:00 PM
Agribusiness

Agri-business leaders fear loss of trade consensus, new regulation

09 Jun 09:20 PM
Save

    Share this article

Latest from The Country

The Country

Vege tips: Winter, time for onions and strawberries

21 Jun 05:00 PM
The Country

The ABCs of wool in 1934

21 Jun 05:00 PM
The Country

Hill farming and Arabian horse breeding in Taumarunui

21 Jun 05:00 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from The Country

Vege tips: Winter, time for onions and strawberries

Vege tips: Winter, time for onions and strawberries

21 Jun 05:00 PM

OPINION: Kem Ormond is busy with onion seed trays & preparing the ground for strawberries.

The ABCs of wool in 1934

The ABCs of wool in 1934

21 Jun 05:00 PM
Hill farming and Arabian horse breeding in Taumarunui

Hill farming and Arabian horse breeding in Taumarunui

21 Jun 05:00 PM
Why NZ needs its own Clarkson's Farm

Why NZ needs its own Clarkson's Farm

21 Jun 05:00 PM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP