John and Tracey Cochrane, from Delmont Angus, at Kuriwao, were thrilled with their bull sale result — with a complete clearance of 27 bulls for a top price of $13,600 and an average of $8074.

Mr and Mrs Cochrane, and son Jono, hosted about 70 people on their 1500ha sheep and beef property near Clinton on May 19, with the sale also held on the Bidr online platform.

Three of the Delmont Angus bulls watch the watchers during the stud's bull sale. Photo / Yvonne O'Hara
Three of the Delmont Angus bulls watch the watchers during the stud's bull sale. Photo / Yvonne O'Hara

The top-priced bull was bought by Courtwood Farm, Mossburn, which also paid $11,000 for the first bull up in the sale.

"We had a full clearance, and we are very happy with the outcome. It does tend to put a smile on the face" Mr Cochrane, who is president of Angus New Zealand, said.

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John Beattie, of Karitane, and stud stock agent Roger Keach, of Carrfields Ltd. Photo / Yvonne O'Hara
John Beattie, of Karitane, and stud stock agent Roger Keach, of Carrfields Ltd. Photo / Yvonne O'Hara

The average price was up $100 on last year's sale and buyers came from throughout Otago and Southland. "A lot of my neighbours bought bulls, which is always pleasing".

The auction was the first in the country to be livestreamed on the Bidr platform.

"Maybe the hybrid (online/on-farm) auction is the new normal. It brought a new audience. I got texts from friends who were following the bidding online from their living rooms" he said.

Helping out during the Delmont Angus bull sale near Clinton on Tuesday were Andrew Cochrane (left), of Riversdale, and farm employee John Black. Photo / Yvonne O'Hara
Helping out during the Delmont Angus bull sale near Clinton on Tuesday were Andrew Cochrane (left), of Riversdale, and farm employee John Black. Photo / Yvonne O'Hara

Bidr regional territory manager Thomas Mallon said another three livestreamed auctions were held in Otago/Southland last week and three more in Southland this week with another two in the North Island to come.

Mallon said they had 40 people registered for the auction, with another 100 watching the livestream.